Outreach Link-Building Specialist

Receptional; England; Hybrid; GBP 27,000 - 33,000; Full time

Job summary

A digital marketing agency in Bedford is seeking an Outreach Link-Building Specialist. You will be responsible for strategic link building activities that support client SEO objectives. This hybrid role offers the opportunity to work from home part-time, compensation between £27,000 - £33,000 annually. Ideal candidates should possess strong writing skills, SEO tool proficiency, and at least one year of link building experience. The company promotes a supportive work culture and career progression.

Benefits

Profit-related bonuses

Mental health support

25 days of holiday

Hybrid working model

Dedicated Training Academy

Qualifications

• At least 1 year’s experience within off‑page (link building).
• Outstanding attention to detail and exceptional organisational skills.
• Familiarity with AI tools is a plus.

Responsibilities

• Deliver strategic link building activity.
• Develop and execute outreach campaigns.
• Manage relationships with publishers and webmasters.

Skills

Experience in off-page (link building)

Compelling written communication

Proficiency in SEO tools

Data-driven mindset

Attention to detail

Previous agency experience

Tools

Buzzstream

Ahrefs

Job description

Outreach Link-Building Specialist

Department: Outreach

Employment Type: Full Time

Location: Bedford (Hybrid)

Reporting To: Aimee Waller

Compensation: £27,000 - £33,000 / year

Description

Recently Named Winners of the Best Agency to Work for (Medium) at the UK Culture Awards

We are looking for a new Outreach Link-Building Specialist, to join our award- winning Team, based in Bedford. This position can be either remote or hybrid (3 days in the office, 2 days working from home) depending on the successful candidate’s location.

• Employer of the Year for Luton & Bedfordshire at the SME Business Awards 2022.
• SBC Marketing & Services Provider of the Year 2022
• Best Agency Culture (Silver Award) 2022 at the UK Agency Awards
• Best PPC Campaign (Large) at the 2024 UK Search Awards
• Our Head of Paid Media won Rising Star at the 2024 UK Search Awards

About Us

Are you looking for a role where your colleagues are bright and engaged, the work is rewarding, and there’s plenty of opportunity for progression?

Receptional are an industry leading, multi award‑winning team of creative and digital marketers. Specialising within the iGaming space we work with well‑known brands across the UK, Europe and North America, providing a range of services from one‑off projects to multi‑channel campaigns.

A major part of our success are the people that work for us. We hire diverse people with potential and enable them to flourish with training and progression. This is a company where you can build a career, we are long‑term focused and reward great performance with clearly defined career progression paths.

We place culture at the centre of our business with an array of annual initiatives ranging from charity to social events. Work / life balance is of utmost importance to us. We believe in providing a supportive and collaborative environment to enable you to reach your full potential.

About the Role

The Outreach Specialist plays a key role within the Outreach team, delivering strategic link building activity that supports client SEO objectives. This role involves developing and executing outreach campaigns, securing high‑quality backlinks, and managing relationships with publishers and webmasters across various industries, with a particular focus on the iGaming sector.

The role also involves taking ownership of client accounts, reporting on performance, and contributing to strategic planning. The Outreach Specialist is responsible for mentoring junior team members, supporting their development, and contributing to the agency's broader marketing and growth initiatives. Our clients are located across the world, and teams with client‑ownership have the opportunity to travel as part of their roles.

Key Responsibilities

None listed.

Skills Knowledge and Expertise

Essential Skills

• At least 1 year’s experience within off‑page (link building).
• A knack for crafting compelling and persuasive written communication.
• Proficiency in using outreach/SEO tools (e.g., Buzzstream or Ahrefs).
• A data‑driven mindset with the ability to establish and track measurable goals.
• Outstanding attention to detail and exceptional organisational skills.
• Previous agency experience and ability to present and communicate to relevant stakeholders.
• Familiarity with AI (Artificial Intelligence) tools (a plus!)

Desirable Skills

• Experience in digital PR campaigns
• Experience in SEO or content production/optimisation
• Line management experience

Our Values and Benefits

The Benefits You Actually Care About

We know every agency says “free fruit and beer.” (We’ve got that too, by the way.)

But at Receptional, our benefits are built around something more meaningful: our five core values. These guide everything we do – from how we support each other, to how we grow as individuals and as a team.

Transparent

• Weekly all‑agency meetings to keep you in the loop
• Company‑wide quarterly business reviews
• A clear pay framework and role progression through our skills matrix
• Yearly appraisals and weekly 1‑2‑1s
• Profit‑related bonuses paid twice a year, split equally across the team

Forward‑Thinking

• Access to Mental Health first aiders
• 6 paid‑for counselling sessions per year
• Annual health checks and flu jabs
• Enhanced maternity & paternity pay
• Work abroad policy
• Strong employer pension contributions
• Generous employer pension contributions, with enhanced rates for senior staff

Dynamic

• Hybrid working (3 days in the office, 2 days from home)
• 25 days’ holiday, plus an extra day each year of service (up to 30 days)
• A modern Bedford HQ with table tennis, darts, and space to think
• Your Birthday off
• Cycle‑to‑work scheme
• Monthly rewards recognising those going above and beyond

Collaborative

• Quarterly focus groups – your voice shapes how we work
• Whole‑team away days (think axe throwing, canoeing, falconry…)
• Team fundraising for our charity of the year
• Volunteering policy with 2 paid days off a year to support causes you care about
• Celebrations and cultural activities

Curious

• A dedicated Training Academy with 40+ hours of learning a year
• Access to Industry events
• Peer mentoring, knowledge‑sharing and personal development planning
• A culture that encourages “why?” and “what if?”