Marketing Officer- Hybrid London SE1 2AL, UK Marketing Permanent

Pilgrims' Friend Society; Greater London; Hybrid; GBP 35,000 - 45,000; Full time

Job summary

A leading charity organization in Greater London seeks a Marketing Officer to drive marketing initiatives that support older people. This hybrid role requires creating campaigns, managing digital content, and ensuring brand consistency. Candidates should have a degree in Marketing and minimum three years of related experience, alongside strong communication skills and a commitment to the Christian faith. The position offers a dynamic work environment with flexible hours and generous benefits.

Benefits

Flexible working hours

25 days holiday plus bank holidays

Training & development

Ongoing support from management

Team events

Pension scheme

Employee assistance programme

Long-standing service rewards

Birthday rewards

Qualifications

• Minimum of three years' marketing experience, including digital campaigns, website management, and SEO.
• Confident communicator with strong writing, editing, and presentation skills.
• Applicants must be evangelical Christians.

Responsibilities

• Create and deliver marketing campaigns to raise awareness of care homes.
• Manage and update the website ensuring clear and SEO-optimised content.
• Collaborate with colleagues for consistent messaging and brand identity.
• Report on campaign impact using tools like Google Analytics.

Skills

Digital marketing campaigns

Website management (WordPress)

SEO

Creative writing and editing

Organizational skills

Problem-solving

Education

Degree in Marketing or Communications

Tools

Canva

Adobe Creative Suite

Job description

Marketing Officer – Hybrid

Are you a creative communicator with a passion for purpose‑driven marketing?

Join Pilgrims’ Friend Society, a Christian charity with over 200 years of experience supporting older people, as we step into an exciting new season of growth, impact, and innovation. We’re looking for a talented Marketing Officer who’s ready to make a real difference, not just in campaigns, but in people’s lives.

This is your opportunity to bring stories to life, amplify our mission of supporting older people in Christian faith and community, and help shape a brand that reflects care, dignity, and hope. You’ll be part of a collaborative team, driving fresh ideas across digital, print, and events, all while serving a cause that matters.

If you’re strategic, hands‑on, and ready to put your creative energy to work for something bigger than yourself, we’d love to hear from you.

Read the job pack for further details of this fantastic opportunity.

Responsibilities

• Creating and delivering marketing campaigns that raise awareness of our care homes and housing schemes.
• Working with our digital agency to run paid campaigns (PPC, social, lead generation) and supporting traditional methods where effective.
• Managing and updating the website to ensure content is clear, relevant, accessible, and SEO‑optimised.
• Collaborating with colleagues across the charity to provide consistent, joined‑up messaging.
• Protecting and promoting our brand identity and tone of voice across all materials.
• Using research and insight to understand audiences and identify trends.
• Building strong relationships with colleagues, partners, and communities to deliver joined‑up marketing.
• Measuring and reporting on campaign impact using tools such as Google Analytics and social media insights.
• Managing the marketing budget to ensure resources are used effectively.
• Additional duties as required.

Experience / Skills

• Degree or equivalent in Marketing, Communications, or related field.
• Minimum of three years’ marketing experience, including digital campaigns, website management (WordPress), and SEO.
• Confident communicator with strong writing, editing, and presentation skills.
• Proficient in using Canva or Adobe Creative Suite for on‑brand materials.
• Strong organisational skills with the ability to manage multiple projects and deadlines.
• The ability to work independently and with colleagues from across the organisation.
• A can‑do problem‑solving attitude.
• Applicants must be evangelical Christians (This role has an Occupational Requirement to be filled by a Christian under the provisions of the Equality Act (2010)).

Hours

35 hours a week, Monday to Friday.

Benefits

• Hybrid working (2 days in the office, 3 days at home)
• Flexible working hours
• 25 days holiday plus bank holidays
• Training & development
• Ongoing support from management
• Team events
• Pension scheme
• Care Friends referral
• Medicash
• Perkbox – including an Employee assistance programme.
• Long‑standing service rewards
• Birthday rewards

Application Requirements

To help streamline our selection process, please submit the following with your initial application:

CV – Ensure there are no basic errors.

Cover Letter – Outlining how your skills, experience, and faith align with the role and our mission.

We are committed to having a diverse senior management team and encourage applications from disabled and Black, Asian, and Minority Ethnic candidates, as these groups are underrepresented on our senior management team at present.

Note: The closing date for this post is Wednesday 21st January 2026, however this vacancy may close sooner if sufficient applications have been received, so please apply as soon as possible if interested.