Marketing Manager

Career Choices Dewis Gyrfa Ltd; Wales; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading care and education provider in the United Kingdom seeks a Marketing Manager to lead the marketing strategy and manage brand awareness. This hybrid role involves developing data-driven campaigns, ensuring stakeholder engagement, and optimizing digital channels. The ideal candidate will have strong commercial awareness, proven experience in impactful marketing strategies, and proficiency in managing multiple projects. Join us to make a significant impact in our organization.

Benefits

Opportunity to shape a strong brand

Influence strategic decision-making

Diverse and inclusive work environment

Qualifications

• Strong commercial awareness and understanding of marketing impact on occupancy.
• Proven experience in delivering impactful marketing campaigns.
• Confidence in managing digital communications.

Responsibilities

• Develop and deliver a data-driven marketing strategy.
• Lead launch campaigns for new homes.
• Manage and optimize digital marketing platforms.
• Oversee creation of high-quality marketing collateral.
• Champion the Orbis brand in all communications.
• Track, analyze, and report on marketing performance.
• Build relationships with frontline teams and external agencies.

Skills

Commercial awareness

Experience in delivering marketing strategies

Managing digital channels

Stakeholder influence

Creative approach

Project management

Adaptability

Job description

About The Role Marketing Manager | Orbis Education and Care | Hybrid | Full-Time (
37.5 hours per week) Are you a commercially minded Marketing Manager who wants to make a real impact?

At Orbis Education and Care, we’re looking for an experienced and creative marketing professional to lead our marketing strategy and help drive brand awareness, engagement, and occupancy across our services.

Reporting directly to the Commercial Director, you’ll play a key strategic role in shaping how Orbis is seen in the care and education sector.

This is an opportunity to combine creativity with commercial focus, ensuring every campaign and channel delivers measurable business results while protecting and enhancing the Orbis brand.

The Role

As Marketing Manager, you’ll take ownership of end-to-end marketing activity, including:

• Developing and delivering a data-driven marketing strategy aligned to commercial objectives
• Leading launch campaigns for new homes, ensuring deadlines, budgets, and occupancy targets are met
• Managing and optimising digital platforms including the website, social media, and email marketing
• Overseeing the creation of high-quality marketing collateral such as brochures, signage, and digital assets
• Championing the Orbis brand and embedding our values into all communications and campaigns
• Identifying and delivering local and national campaigns that differentiate Orbis in a competitive market
• Tracking, analysing, and reporting on marketing performance and ROI to support continuous improvement
• Working Relationships You’ll work closely with the Commercial Director, senior leadership, and operational teams to ensure marketing activity supports wider business priorities.

You’ll also build strong relationships with frontline teams to ensure campaigns resonate across the organisation.

Externally, you’ll manage agencies, suppliers, and partners, acting as a brand ambassador for Orbis.

About You

• Strong commercial awareness and an understanding of how marketing drives occupancy and growth
• Proven experience delivering impactful marketing strategies and campaigns
• Confidence managing digital channels and brand-led communications
• The ability to influence stakeholders and gain buy‑in at all levels
• A creative, proactive approach with strong attention to detail
• Experience working with agencies and managing multiple projects at pace
• Resilience and adaptability in a fast-moving environment

Why Join Orbis?

• At Orbis Education and Care, marketing plays a vital role in supporting our mission to deliver high‑quality care and education.
• You’ll have the opportunity to shape a strong, trusted brand, influence strategic decision‑making, and leave a lasting impact through innovation and creativity.

If you’re ready to lead marketing activity that truly makes a difference, we’d love to hear from you.

Apply today and help shape the future of Orbis Education and Care.

At Orbis Education and Care we pride ourselves on our diverse workforce, and ensuring we have an inclusive environment for all our staff.

We remain committed to ensuring our teams can bring their true selves to work without risk or fear of discrimination.

Orbis Education and Care is committed to protecting the privacy and security of your personal data.

By applying, you understand that the personal data collected about you as part of our application and registration process will be used in accordance with our Applicant Privacy Notice.

Full details on how we collect and process your data and your rights can be viewed here: https://orbis-group.co.uk/applicant-privacy.

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