Marketing Manager

The Silver Spoon Company; Peterborough; On-site; GBP 45,000 - 60,000; Full time

Job summary

A leading baking brand supplier based in Peterborough is seeking a Marketing Manager to lead a part of their Home Baking portfolio. This role involves developing impactful brand strategies, collaborating with teams, and driving growth in a category with significant potential. Ideal candidates will have a strong commercial track record and excellent influencing skills.

Qualifications

• Proven track record of developing plans that resonate with consumers and customers.
• Ability to manage a portfolio with multiple priorities.
• Autonomy to steer the direction of the portfolio.

Responsibilities

• Lead part of the Home Baking branded portfolio.
• Drive growth by developing and executing brand strategies.
• Collaborate with cross-functional teams to bring vision to life.

Skills

Proven track record in developing marketing plans

Strong commercial acumen

Excellent influencing skills

Job description

Overview

As brand leader, the Silver Spoon Company is the first choice for everyone’s baking and sweetening needs with an extensive range of baking brands, sugars, sweeteners and treats. Part of Associated British Foods, a diversified international food, ingredients and retail group, Silver spoon is a name you can trust & we are as passionate about our people as we are about our products.

Overview Of Role

The Silver Spoon Company is home to some of the most loved and iconic brands within the Home Baking category, including Silver Spoon, Billington’s, Allinson’s & Nielsen-Massey. These brands are present in households across the country, holding No.1 and No.2 positions in their categories. It\'s a great time to join as we have bold ambitions and exciting plans to grow consumers appetite to bake and win with our customers and we’re just getting started on this journey.

The Role

An exciting opportunity has arisen to lead part of our Home Baking branded portfolio. As Marketing Manager, you will play a pivotal role in driving growth. You will be at the heart of shaping the future of our brands, developing and executing brand strategies that resonate with our consumers and collaborating with cross-functional teams to bring your vision to life and make an impact.

The Candidate

If you have a proven track record of developing plans that win with consumers and customers to create real business impact then we’d love to talk to you. You’ll need to have a strong commercial track record, the ability to manage a portfolio with multiple priorities and have excellent influencing skills. The successful candidate will have the autonomy to steer the direction of our portfolio and the opportunity to reinvigorate a category that has significant growth potential.