Marketing Manager

ZHENGDE SHIPPING PTE. LTD.; Penarth; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading maritime shipping company in the Asia-Pacific region seeks a dynamic Marketing Manager to lead market expansion and brand positioning efforts. The role involves developing comprehensive marketing strategies, overseeing brand management, and collaborating with operational teams to generate leads. Ideal candidates should have 5–8 years of experience and possess strong analytical skills, enabling them to thrive in a fast-paced, maritime environment.

Qualifications

• 5–8 years of marketing or management experience.
• Proven ability to translate complex market data into strategic plans.
• Proactive, resourceful, and effective in high-stakes environments.

Responsibilities

• Develop and execute marketing strategies for Southeast Asian markets.
• Oversee corporate brand identity across platforms.
• Collaborate with teams to identify potential clients and create pitches.

Skills

Strategic Marketing

Business Development

Analytical Skills

Job description

Job Description

We are seeking a dynamic and strategic Marketing Manager to lead our market expansion and brand positioning efforts in the Asia-Pacific maritime sector. As a key player in the dry bulk shipping industry, ZHENGDE SHIPPING focuses on high-frequency, high-turnover cargo networks. The successful candidate will be responsible for enhancing our corporate identity, strengthening relationships with key stakeholders in the energy and coal sectors, and identifying new chartering and operational opportunities through data-driven marketing strategies.

Key Responsibilities

• Strategic Market Positioning: Develop and execute comprehensive marketing strategies to solidify the company's leading position in the Southeast Asian coal and dry bulk shipping market.
• Brand Management: Oversee the corporate brand identity across all platforms, ensuring consistent messaging that reflects our commitment to regional energy security and industrial stability.
• Business Development Support: Collaborate with the Chartering and Operations teams to generate leads, identify potential clients (shipowners/charterers), and create persuasive pitch materials.

Requirements

• Experience: At least 5–8 years of marketing or management experience.
• Analytical Skills: Proven ability to translate complex market data into clear strategic plans.
• Attributes: Proactive, resourceful, and able to work effectively in a fast-paced, high-stakes maritime environment.