Marketing Manager

Sagentia Defence; Harston; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading consultancy firm in the UK is seeking an experienced Marketing Manager to lead marketing for its Defence, Aviation, and Industrial sectors. The successful candidate will develop impactful marketing strategies and campaigns, ensuring brand integrity and positioning. Essential is over 10 years of marketing experience, particularly in the Defence industry. This role also requires collaboration with senior stakeholders and a proactive attitude towards market research and strategy adaptation. Competitive salary and comprehensive benefits offered.

Benefits

Company Profit Share Scheme

Generous Holiday Allowance

Private healthcare provided by Bupa

Qualifications

• Strong academic background with a good degree.
• Significant marketing experience, including strategic planning and campaign delivery.
• Knowledge of UK MOD programmes and PRIMES.

Responsibilities

• Develop and deliver marketing strategy and campaigns.
• Work with sectors to articulate service offerings.
• Conduct regular market research and monitor industry trends.

Skills

Experience in the Defence industry

Good writing skills

Ability to collaborate

Proven ability to manage multiple priorities

Education

Degree in a relevant field

Job description

Marketing Manager

Department: Marketing

Employment Type: Permanent - Full Time

Location: Cambridge

Description

Sagentia is a leading global science, technology and regulatory consultancy. We deliver cutting-edge research and development, safety and regulatory services, and technical programme delivery to clients in highly regulated markets. The business has five practices operating internationally across defence, aviation, industrial, consumer, food and beverage, and medical. Sagentia’s specialist experts are fluent in over 50 languages and support clients in more than 100 countries, offering tailored, innovative solutions.

Opportunity

We are seeking an experienced Marketing Manager to lead marketing for our Defence, Aviation and Industrial sectors. It’s an exciting opportunity to join a dynamic marketing team within a highly innovative organisation working at the forefront of science and technology.

A key objective will be to raise brand awareness and position Sagentia as a trusted consultancy partner. You’ll collaborate closely with senior stakeholders and subject matter experts to develop and deliver impactful marketing strategies that reflect our premium service offering.

The successful candidate will have a strong academic background and 10+ years’ marketing experience. Experience within the Defence industry is essential, and the successful candidate will understand and be able to articulate the issues impacting the industry, including knowledge of UK MOD programmes and PRIMES. An understanding of the Aviation or Industrial industry would be advantageous, as would knowledge of novel technology development.

This role will suit a proactive individual who enjoys being a key team member and is genuinely curious about science and technology and the difference it can make to our world. To be successful, you will be able to operate at a senior level and be comfortable interacting with and advising intelligent colleagues.

You should be focused on understanding our clients’ businesses and organisations and how our services help them achieve their objectives. This drives how we position and market our services and should shape everything that we do.

Key Responsibilities

• Develop and deliver marketing strategy and campaigns

  Work closely with the Managing Director, Head of Marketing, Sector team and key stakeholders to understand client focus and develop marketing strategy and plans with the marketing mix in mind. You will manage the budget for your sectors. Marketing plans should include defining key campaigns, with timelines, across a range of marketing channels such as events and webinars, content generation, social media, promotion and advertising. Once agreed, with the support of a marketing team, you will drive, deliver and monitor success.

• Proposition creation

  You will work with the sectors to articulate service offerings and propositions for specific markets and help them develop supporting collateral, such as PowerPoint presentations, brochures, case studies, and website content.

• Market research and business intelligence

  You will need to understand Sagentia’s market position in each sector and conduct regular market research, monitoring the industry through a range of sources, to identify market behaviour, topics and trends shaping the industry, feed this to key stakeholders within the practices and make recommendations on how to adapt our sales and marketing strategy, ensuring our marketing remains relevant.

• Produce high-quality content and maintain brand integrity

  You will work with internal resources and external agencies to drive the development, creation and delivery process for all marketing communication; articles, whitepapers, blogs, webinars, infographics, videos, photography, animations, branded collateral etc – and help shape the messaging and language involved. Ensure that all existing and new content is in line with brand guidelines and messaging.

• PR, Advertising and copywriting

  To raise brand awareness and position the practices as market-leading experts, you will identify key publications for each practice, establish relationships with editors, and secure editorial opportunities, including advertorials, thought leadership placements, and online advertising. Where appropriate, external copywriters may be used; however, you should be comfortable with writing copy.

• Manage events and strategic partnerships

  Establish relationships with event organisers and third-party associations. Negotiate speaker slots, panel opportunities and strategic sponsorships. Ensure ROI.

• Analytics and reporting

  Monthly reporting on market insights and marketing activity to your sector teams and the Head of Marketing.

Skills, Knowledge and Expertise

• Strong academic background with a good degree
• Significant marketing experience, including strategic planning and campaign delivery
• Essential: Experience in the Defence industry and knowledge of UK MOD programmes and PRIMES.
• Desirable: Understanding of the Aviation or Industrial industry or novel technology development.
• Good writing skills and attention to detail
• Ability to collaborate and work effectively as part of a team with good communication skills
• Proven ability to manage multiple priorities in a fast-paced environment
• Understanding of brand protection and value creation
• Able to work proactively and show initiative without close supervision

If you are interested in applying for this role, candidates must have:

• An existing right to live and work in the UK.
• Either hold a current SC clearance or be willing and eligible to undergo a Security Clearance check (SC level) upon starting their employment with the company.
• To gain SC clearance you will normally need at least 5 years’ UK residency.

Benefits

At Sagentia, we believe in rewarding our people and supporting their wellbeing. Alongside our competitive salaries we offer a comprehensive benefits package including, Company Profit Share Scheme, Generous Holiday Allowance with the ability to buy and sell holiday, Employee Assistance Programme, 24 Hour access to GP and Mental Health support along with access to hundreds of high street discounts, private healthcare provided by Bupa and more.