Marketing Manager

ScaleXP Ltd; Remote; GBP 40,000 - 60,000; Full time

Job summary

A dynamic fintech company in the UK seeks a B2B Marketing Specialist with 3-5 years of experience. The role involves driving inbound inquiries through SEO, social media, and email campaigns. Candidates should have expertise in inbound marketing and website optimization. The company offers flexible working hours and opportunities for significant impact on their growth and thousands of companies across the UK.

Benefits

Generous stock options

Flexible working hours

Impact on numerous companies

Qualifications

• 3 to 5 years of experience in B2B marketing.
• Experience with inbound marketing campaigns.
• Data-driven with analytics knowledge.

Responsibilities

• Drive inbound enquiries through various channels.
• Test and scale paid channels including paid search.
• Optimise email outreach campaigns.

Skills

B2B marketing experience

Inbound marketing expertise

SEO knowledge

Website conversion optimization

Email marketing proficiency

Analytical skills

Creative thinking

Job description

ScaleXP is a high growth company creating an innovative software platform which revolutionises financial reporting and the month end processfor SMEs and their accountants. The company is just 18 months old but has already been recognised for its innovation, with support from some of the most prestigious early stage investment groups in the UK.

Job Description

If you’ve successfully run fully integrated inbound marketing campaigns to drive demand generationand are ready for your next challenge, we need you!! Come and join the friendly and fast paced team at ScaleXPwhere you can make real a difference.

You will be responsible to a wide range of marketing activities, from email campaigns to SEO to referral marketing. Key responsibilities include:

• Drive inbound enquiries through organic SEO, app store listings, content marketing, and social media.
• Test and scale paid channels including paid search
• Optimise and scale our email outreach campaigns
• Craft a content strategy that targets all stages of the buyer's journey, from awareness to decision
• Report on campaign performance using analytics tools
• Improve and manage the company’s website, optimising to educate the market and convert leads

Qualifications

You will have 3 to 5 years experience in B2B marketing, with ambitions to have greater impact and responsibility.

Ideal skills and experience include:

• 3 - 5 years experience in B2B marketing
• Expertise in inbound marketing campaigns
• In-depth knowledge of SEM, both organic and paid
• Prior experience marketing to the accounting and bookkeeping channel
• Expertise in website conversion optimisation
• Exposure to email marketing, both outbound and lead nurture
• Data oriented, fluency using analytics
• Ability to collaborate on financial content
• Motivated, organised and ability to think both analytically and creatively
• Experience working in a fast paced environment, with a strong understanding of how to iterate quickly

Additional Information

• Opportunity to join an amazing and committed team, which has already ‘walked through walls’ to deliver solutions to our customers
• The potential to have huge impact on thousands of companies across the UK (and later globally)
• Generous package of stock options to ensure you benefit from the company's growth
• Flexible working hours, from 25 - 40 hours per week; you set the schedule, which can vary between term time and school holidays.