Marketing Manager

Insight Select; City Of London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A fast-growing marketing services company is seeking an experienced Marketing Manager specialized in B2B events, offering a salary of £45,000 plus bonus. The role involves delivering multi-channel campaigns, managing website optimizations, and collaborating with various teams to ensure effective marketing strategies. Ideal candidates should have a strong background in event marketing and campaign management, as well as excellent digital marketing skills. The work environment is hybrid, providing flexibility while demanding strong organizational and communication abilities.

Qualifications

• Proven experience in event marketing or B2B marketing.
• Strong understanding of digital marketing channels.
• Highly organized and detail-oriented.

Responsibilities

• Plan and deliver multi-channel event and demand generation campaigns.
• Create compelling marketing copy for various platforms.
• Manage and optimize event and portfolio websites.

Skills

Event marketing

Campaign management

B2B marketing

Digital marketing

Data-driven analytics

Communication skills

SEO

Job description

Marketing Manager / B2B Events – Fintech – £45,000 Base Plus Bonus – London, Hybrid

A fast‑growing B2B events and marketing services business is looking to hire an experienced Event Marketing Manager to support the delivery of highly targeted, multi‑channel campaigns across a growing portfolio of fintech and financial services events.

This is an exciting opportunity to join a disruptive, high‑energy organisation that builds communities, content, and live experiences for innovation‑led industries. The role is ideal for a commercially minded marketer with strong campaign management experience who enjoys working at pace and taking ownership of end‑to‑end event marketing activity.

Key Responsibilities

• Plan and deliver multi‑channel event and demand generation campaigns, including email, digital, social, and paid media
• Develop compelling marketing copy for emails, landing pages, and event websites in collaboration with content teams
• Define target personas and audience segments to support attendee acquisition and lead generation
• Own campaign reporting, tracking KPIs and performance metrics to inform future marketing decisions
• Manage and optimise event and portfolio websites, including content updates and SEO performance
• Oversee social media and digital platforms to support audience growth and brand visibility
• Work closely with in-house designers and videographers to produce consistent, high‑quality marketing assets
• Manage and continually refresh marketing databases, ensuring accurate segmentation and data quality
• Build and maintain relationships with third‑party media partners, PR contacts, and stakeholders
• Collaborate across internal teams to ensure campaigns align with commercial and content objectives

About You

• Proven experience in event marketing, campaign management, or B2B marketing (events experience preferred)
• Background as a Senior Marketing Executive or Marketing Manager within a B2B environment
• Strong understanding of digital marketing channels, including email, social, SEO, and paid media
• Data‑driven mindset with experience using analytics to optimise campaign performance
• Confident managing multiple campaigns and deadlines in a fast‑paced environment
• Strong written and verbal communication skills
• Highly organised, detail‑oriented, and comfortable working autonomously while collaborating with wider teams