Marketing Director, UKF & CPC Growth (Hybrid)

Corporate Payroll Services; City Of London; Hybrid; GBP 80,000 - 100,000; Full time

Job summary

A leading B2B fintech company based in the UK is seeking an experienced Marketing Director to lead sales-focused marketing strategies. You will be vital in driving brand awareness and customer acquisition through innovative campaigns and collaboration across departments. The ideal candidate will have a strong background in B2B marketing and experience in project management. This role offers a competitive salary and a hybrid work setup.

Benefits

Competitive base salary with bonus

Pension and health insurance

Flexible working hours

Employee discounts

Company-sponsored wellness programs

Qualifications

• Proven track record in planning and executing sales-focused marketing.
• A number of years’ experience in a similar senior role.
• Excellent understanding of lead generation and nurturing techniques.

Responsibilities

• Define overarching marketing strategy aligned with business objectives.
• Manage customer segmentation for targeted marketing campaigns.
• Lead the planning and delivery of full funnel marketing campaigns.

Skills

Planning and executing sales focused marketing

Lead generation techniques

Project management skills

Excellent interpersonal skills

Experience in B2B marketing

Education

Marketing related degree or equivalent

Tools

Marketing Automation tools

Salesforce

Digital media including SEO and PPC

Job description

A leading B2B fintech company based in the UK is seeking an experienced Marketing Director to lead sales-focused marketing strategies. You will be vital in driving brand awareness and customer acquisition through innovative campaigns and collaboration across departments. The ideal candidate will have a strong background in B2B marketing and experience in project management. This role offers a competitive salary and a hybrid work setup.