Marketing Data Scientist: MMM & Analytics Impact

the LEGO Group; Greater London; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading toy manufacturer in Greater London is seeking a Data Scientist to join their Marketing Effectiveness team. You will collaborate with data scientists and engineers to build effective marketing solutions using data science. The ideal candidate will have experience in Marketing Mix Modeling, proficiency in Python or R, and strong communication skills. This position offers a hybrid work environment, competitive benefits, and opportunities for professional growth.

Benefits

Family Care Leave

Life and Disability Insurance

Wellbeing Resources

Colleague Discount

Bonus Scheme

Qualifications

• Experience in Marketing Mix Modeling and quantifying impact on KPIs.
• Familiarity with programming languages like Python and R.
• Ability to translate technical content for business audiences.

Responsibilities

• Deliver MMM models focusing on impact and actionable insights.
• Collaborate with other data professionals to ensure project success.
• Support the migration of solutions from legacy platforms to DataBricks.

Skills

Python

R

Marketing Effectiveness

Communication

Data Visualization

Collaboration

Tools

Databricks

Power BI

GitHub

AWS

Terraform

Job description

A leading toy manufacturer in Greater London is seeking a Data Scientist to join their Marketing Effectiveness team. You will collaborate with data scientists and engineers to build effective marketing solutions using data science. The ideal candidate will have experience in Marketing Mix Modeling, proficiency in Python or R, and strong communication skills. This position offers a hybrid work environment, competitive benefits, and opportunities for professional growth.