Head of Product Marketing – B2B Growth (EMEA)

Tetrapak; Slough; On-site; GBP 80,000 - 100,000; Full time

Job summary

A leading food processing and packaging company is seeking a Head of Product Marketing to join their team in Slough, UK. This role involves driving B2B digital marketing strategies for lead generation and building a high-performing team of marketing managers. Candidates should have over 7 years of experience in B2B marketing and a bachelor's degree in a related field. The position offers market-competitive compensation and benefits with flexible working arrangements in a diverse and innovative environment.

Benefits

Market-competitive compensation

Flexible working arrangements

Opportunities for development and training

Qualifications

• Minimum a Bachelor’s degree in Marketing, Business Administration, or a related field.
• Over 7 years of B2B Digital Marketing experience in lead generation programmes.
• Proven ability to develop and implement frameworks for Account-Based Marketing.
• Fluency in written and spoken English is mandatory.

Responsibilities

• Develop and execute digital marketing strategies for lead generation.
• Plan and implement Account-Based Marketing strategies for high-value accounts.
• Create the Marketing GTM to support transactional sales.

Skills

B2B Digital Marketing

Account-Based Marketing

Team Leadership

Communication Skills

Creativity with Adobe/Canva

Education

Bachelor’s degree in Marketing or Business Administration

Tools

Salesforce Marketing Cloud

Job description

A leading food processing and packaging company is seeking a Head of Product Marketing to join their team in Slough, UK. This role involves driving B2B digital marketing strategies for lead generation and building a high-performing team of marketing managers. Candidates should have over 7 years of experience in B2B marketing and a bachelor's degree in a related field. The position offers market-competitive compensation and benefits with flexible working arrangements in a diverse and innovative environment.