Head of Product Marketing

Page Personnel; England; On-site; GBP 76,000 - 90,000; Full time

Job summary

A leading FMCG company in the UK is seeking a Head of Product Marketing to drive product marketing strategies and enhance growth. The role involves leading product launches, managing the lifecycle of products, and collaborating with cross-functional teams. The ideal candidate will have proven experience in product management within an FMCG environment and strong leadership skills. The position offers a competitive salary of up to £90,000, alongside a comprehensive benefits package.

Qualifications

• Proven experience in product and portfolio strategy within FMCG or Consumer environment.
• Ability to balance daily tasks with long-term vision.
• Demonstrable experience in guiding products through the stage gate process.

Responsibilities

• Drive product marketing strategies to enhance growth and market share.
• Identify growth and innovation opportunities.
• Lead product launches through the stage gate process.
• Collaborate with cross-functional teams to ensure alignment with business objectives.
• Manage the lifecycle of products from inception to launch.

Skills

Product management

Portfolio management

Leadership

Project management

Market analysis

Job description

Opportunity

• An exciting opportunity with a global FMCG Business
• Are you experienced in Product Management and Portfolio Management?

About Our Client

This business is a leader within its category. It is a fast‑paced company with a vast product portfolio and is now looking for a Head of Product Marketing to join its team.

Job Description

You will be responsible for :

• Driving product marketing strategies to drive growth and market share
• Identifying growth and innovation opportunities
• Leading product launches through the stage gate process
• Collaborating with cross‑functional teams to ensure alignment with business objectives
• Managing the lifecycle of products, from inception to launch and beyond
• Developing customer sell‑in plans
• Creating and defining the 3‑year roadmap with cross‑functional teams
• Maintaining a strong understanding of market and competitor landscape

The Successful Applicant

The successful candidate should have :

• Proven experience in product and portfolio strategy within an FMCG / Consumer environment
• The ability to balance day‑to‑day tasks with long‑term vision
• Proven leadership skills
• Excellent project management skills
• Demonstrable experience in guiding products through the stage gate process from concept to launch
• A keen understanding of market trends and consumer behaviour.

What's on Offer

A salary of up to £90,000 + package + benefits is on offer for the successful candidate.