Head of Digital Content and Engagement

THE ROYAL MARSDEN; Greater London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A healthcare charity in Greater London seeks a leader for digital marketing strategies. The role focuses on driving engagement through innovative digital channels while leading a high-performing team. Candidates should possess strong analytical skills in digital marketing, be creative with a solid understanding of UX principles, and excel in communication. The position offers flexible working, generous leave, and development opportunities.

Benefits

Flexible working hours

27 days annual leave

Employer contributions to pension

Training and development opportunities

Access to discounts on services

On-site wellness activities

Qualifications

• Expert in developing and measuring digital marketing strategies that drive engagement.
• Creative with a deep understanding of UX and accessibility.
• Strong team player with excellent interpersonal skills.

Responsibilities

• Lead a high-performing team and provide organisational leadership.
• Set strategic direction for content and channel activities.
• Drive digital channel performance and optimisation.
• Innovate across digital channels by adopting emerging technologies.

Skills

Digital marketing strategies

UX principles

Team leadership

Communication skills

Job description

The Royal Marsden Cancer Charity raises money to improve the lives of people affected by cancer. We are a registered charity (101 - 500).

Responsibilities

• Leading a high performing team, providing organisational leadership and working with colleagues across the organisation to ensure we achieve our shared aims.
• Setting the strategic direction for our content and channel activity ensuring it aligns with organisational priorities and audience needs.
• Driving digital channel performance and optimisation, including paid advertising, to maximise reach, engagement and conversion.
• Leading innovation across digital channels by identifying and adopting emerging technologies, techniques and industry standard best practice.

Qualifications

• Technical and analytical expert with knowledge of successfully developing and measuring digital marketing and channel strategies that drive reach, engagement and conversion.
• An outstanding creative with a deep understanding of UX and accessibility principles.
• A team leader and team player with excellent communication skills who thrives on working with teams across the organisation to achieve shared goals.

Benefits

• Flexible working around our core hours of 10am to 4pm.
• 27 days annual leave rising with length of service.
• Up to 6% employer contributions subject to matched contribution from you (increasing with length of service).
• Training, support and development opportunities.
• Access to the blue light discount scheme and other discount opportunities.
• Access to subsidised staff restaurants, on‑site yoga and wellbeing classes, staff choir and much more.