Growth Marketing Manager: Paid Social & Experiments

Lloyds Banking Group; City of Westminster; On-site; GBP 60,000 - 80,000; Full time

Job summary

A major banking organization in the United Kingdom is seeking a Growth Marketing Manager to lead experimental campaigns across digital channels. This role involves managing paid social efforts, particularly on platforms like Meta and TikTok, while also exploring new affiliate marketing opportunities. The ideal candidate has over 5 years of experience in performance marketing, a strong creative eye, and a passion for dissecting data to drive growth. The role offers a generous benefits package including a competitive pension and flexible holiday options.

Benefits

Generous pension contribution of up to 15%

Annual performance-related bonus

Share schemes including free shares

Adaptable benefits for lifestyle

30 days of holiday, with bank holidays provision

Wellbeing initiatives and parental leave policies

Qualifications

• 5+ years of experience managing multi-million pound budgets across paid social.
• Advanced expertise in paid social strategies, especially for Meta and TikTok.
• Strong ability to interpret data and drive measurable results.

Responsibilities

• Design and run experiments across various marketing channels.
• Partner with teams to identify and scale new growth levers.
• Own the execution across Meta and TikTok, optimising performance.

Skills

Paid social management

Creative optimisation

Performance marketing

Data analysis

Cross-channel marketing

Job description

A major banking organization in the United Kingdom is seeking a Growth Marketing Manager to lead experimental campaigns across digital channels. This role involves managing paid social efforts, particularly on platforms like Meta and TikTok, while also exploring new affiliate marketing opportunities. The ideal candidate has over 5 years of experience in performance marketing, a strong creative eye, and a passion for dissecting data to drive growth. The role offers a generous benefits package including a competitive pension and flexible holiday options.