Director of Sales

Aimbridge; Birmingham; On-site; GBP 50,000 - 70,000; Full time

Job summary

A prominent hospitality organization in Birmingham seeks a Director of Sales to lead their sales team and enhance revenue growth across Aloft Birmingham and The Eastside Rooms. The successful candidate will require a proven track record in hotel and conference sales, excellent negotiation abilities, and strong leadership skills. This role incorporates strategy, client engagement, and market growth initiatives in a dynamic environment.

Benefits

Hotel discounts portfolio wide

Subsidised meals on duty

Paid breaks

Annual wellbeing allowance

33 days holiday

Salary Sacrifice Schemes

Wagestream

24/7 access to our employee assistance programme

Company sick pay

Annual reviews for salary and employee benefits

Festive salary enhancements

Recognition programs

Qualifications

• Proven track record in hotel and/or conference sales.
• Experience driving revenue across corporate, group, and MICE markets.
• Ability to analyse data to identify opportunities.

Responsibilities

• Lead a proactive sales team to drive revenue.
• Build strong client relationships in Birmingham and beyond.
• Focus on initiatives that grow market share.

Skills

Hotel and conference sales experience

Strong commercial acumen

Excellent negotiation skills

Relationship building

Team leadership

Job description

Who are we?

Aimbridge Hospitality EMEA are a division of the global Aimbridge Hospitality brand. We’re passionate about connecting great people to great experiences in exciting destinations, working with brands such as Hilton, IHG, Accor, Marriott and everything in between. From the rich diversity of our people and locations to our “people first” approach to business, the Aimbridge experience is like no other.

Aloft Hotels are designed for global travellers who love open spaces, open thinking and open expression. This is a place where travel creates possibilities, where style is necessary, connectivity keeps up with you, social scenes are vibrant, and the only direction is forward. This is Aloft Hotels.

The Eastside Rooms is a unique environment that combines the innovation of the future with Birmingham’s iconic heritage. Think stylish with a touch of cool. Professional with a touch of fun. We’re all about creating exceptional experiences. Couple attention to detail with a distinctive attitude for creating spectacular memories and you have the perfect combination of skills to enhance any occasion. Traditional, yet contemporary. This is The Eastside Rooms.

Aloft Birmingham Eastside & The Eastside Rooms is a Disability Confident Employer.

What is in it for you?

We want our team to have a work life balance that works both for them and the business. Please feel free to talk to us at the interview stage about the flexibility you need and we will explore what’s possible for the role.

As part of the Eastside team, you will have access to a suite of benefits that include

• Hotel discounts portfolio wide – staff rates and up to 50% discount on food & beverage and spa
• Subsidised meals on duty
• Paid breaks
• Financial contribution towards childcare from day 1 of employment
• Annual wellbeing allowance of up to £500 from your second year of employment
• A minimum of 33 days holiday
• Salary Sacrifice Schemes – Holiday purchase scheme and Cycle to work scheme.
• Wagestream – stream up to 40% pay as it is earned and set automatic savings to support your financial wellbeing.
• 24/7 access to our employee assistance programme
• Company sick pay - giving you piece of mind when you need it the most
• Annual reviews for salary and employee benefits
• Festive salary enhancements
• Boomerang - Aimbridge internal sales lead program, the lead sender can earn 5% un-capped commission on actualized revenues
• A genuine commitment to your personal and professional growth through our excellent Learning & Development offerings
• Regular recognition of your contribution, including team appreciation days and events, quarterly and annual awards and on-the-spot rewards via our online recognition platform

As a Disability Confident employer, we will ensure that a fair and proportionate number of disabled applicants that meet the minimum criteria for this position will be offered an interview. If you would like to discuss this in more detail, please feel free to reach out to our HR team by phone [phone]) or email [e-mail]

A day in the life of…

As Director of Sales, you’ll lead our proactive sales team to drive revenue across Aloft Birmingham and The Eastside Rooms. Your day will blend strategy and action - coaching your team, meeting key clients, uncovering new business, and focusing on initiatives that grow market share locally, regionally, and nationally. You’ll build strong relationships within Birmingham and beyond, keeping our hotel and event spaces top of mind for corporate, group, and MICE customers.

What do we need from you?

You’ll bring a proven track record in hotel and/or conference sales, with experience driving revenue across corporate, group, and MICE markets. Strong commercial acumen, excellent negotiation skills, and the ability to build relationships at every level are essential. You’ll be an inspiring leader who can coach a proactive sales team, analyse data to spot opportunities, and confidently deliver strategies that grow market share locally, regionally, and nationally.

At Aimbridge, we recognise that people are the heart of our business. As a Global leader, we are committed to representing our global community and offering everyone ‘A Place to Grow’

So, click apply today, we’d love to welcome you to our inclusive team shaping the future of hospitality.