Director Of Ecommerce

L&C Employment Consulting; Shrewsbury; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A consulting firm in Shrewsbury seeks a Head of Digital Marketing to oversee the Marketing Team and drive e-commerce projects. The ideal candidate has extensive experience in FMCG, food, or e-commerce, with strong marketing and management skills. This hybrid role offers flexible work-from-home options and requires excellent communication and analytical skills.

Qualifications

• Extensive experience within FMCG, food, or ecommerce.
• Demonstrated ability in D2C markets.
• High attention to detail and well-organized.

Responsibilities

• Manage day-to-day activities of the Marketing Team.
• Deliver key targets within the Marketing Plan.
• Lead successful e-commerce projects.

Skills

Strong general marketing skills

Commercial skills

Management experience

Sales focus

Analytical approach

IT literacy

Excellent communication skills

Job description

Head of Digital Marketing - Permanent - Shrewsbury (Hybrid)

L & C Consulting are working with a Shrewsbury based manufacturer to recruit for a new Ecommerce Director / Head of Digital Marketing. Based at their modern site, this role will be responsible for the day‑to‑day running of the Marketing Function as well as the direct supervision of a small team. The business offers the ability to work from home a couple of days a week for the right candidate.

Responsibilities

• Manage day‑to‑day activities of the Marketing Team including Ecommerce & Digital Marketing.
• Deliver key targets within the pre‑defined Marketing Plan, within relevant budgets.
• Conduct competitor analysis and develop relevant strategies.
• Lead successful e‑commerce projects such as website improvements, mail shots, PPC campaigns, and new product launches.
• Manage product & range management and promotion.
• Oversee brand management & communications.
• Provide hands‑on cover and support as required.

Qualifications & Experience

To be considered for this excellent opportunity, you will have extensive experience within FMCG, food or ecommerce, and must be able to demonstrate strong general marketing, commercial and management skills and experience. Experience in D2C markets is essential.

You will possess a high attention to detail, be well organised, motivated, reliable and flexible. A strong sales focus, analytical approach, IT literacy and excellent communication skills are required.

The Shrewsbury site is commutable from Telford, Oswestry, Market Drayton, Wolverhampton, Stafford, Bridgnorth, Ironbridge, Newtown, Wrexham, and surrounding areas.

L & C Consulting is an Equal Opportunities Employer. Applicants must be eligible to work in the UK full‑time without restriction.

Due to the high volume of applications we receive, it is not always possible to respond to unsuccessful applicants. If you have not heard from us within four working days, please assume that your application has not been successful.