Digital Marketing Manager

Michael Page (UK); City Of London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A global FMCG brand is seeking a digital marketing manager to define the digital roadmap and enhance brand presence across social, shopper, and retail media. The ideal candidate is a digital expert with a passion for food and proven success in brand building online. This strategic role offers a flexible salary/package.

Qualifications

• Broad knowledge of digital planning and execution.
• Proven success in building brands online in FMCG.
• Ability to work with ambiguity and provide innovative solutions.

Responsibilities

• Define the digital roadmap for the brand.
• Shape audience strategy across various media.
• Manage digital agency partnerships and innovation.

Skills

Digital planning & execution

Brand advocacy

Consumer engagement

Innovative problem-solving

Team collaboration

Job description

• Fantastic opportunity for a digital marketing manager
• To join a global FMCG brand

About Our Client

The brand is already number one in its core category, known for its quality and authenticity. Now it's expanding into new food segments, and this role is key to unlocking its next chapter.

Job Description

This is a strategic and hands-on role where you'll define the digital roadmap, shape audience strategy, and build a brand presence across social, shopper, and retail media. You'll be the go-to for digital from agency management through to innovation.

The Successful Applicant

• A digital expert with broad knowledge of digital planning & execution and proven success of building brands online in FMCG.
• A passionate brand advocate with a natural affinity for brands and how they connect with consumers
• A passion for food combined with a natural curiosity for consumers & new products
• Able to work with ambiguity and be flexibly minded and offer innovative solutions
• A self starter, able to work alone and in a team

What's on Offer

Open/flexible salary/package.