Digital Marketing Executive – Education and Training Sector

KM Education Recruitment Ltd; Hounslow; Hybrid; GBP 32,000 - 35,000; Full time

Job summary

A leading training provider is seeking a Digital Marketing Executive to support the implementation of digital marketing strategies. The successful candidate will be responsible for creating engaging content, managing social media presence, and assisting with marketing campaigns to boost applications. Ideal applicants have 2+ years in marketing, strong design skills, and excellent communication abilities.

Qualifications

• Minimum of 2 years experience in a marketing role, preferably in the apprenticeship/training sector.
• Strong design and video-editing capabilities are ideal.
• Ability to create engaging copy, visuals, and multimedia content.

Responsibilities

• Contributing to business growth via engaging content across digital platforms.
• Overseeing social media activity for brand consistency.
• Delivering marketing campaigns to boost learner applications.

Skills

Social media experience

Design capabilities

Excellent communication skills

Tools

Canva

CMS

Job description

Overview

KM Recruitment is a specialist UK wide recruiter for theSkills and Employability Sectors

Job Title: Digital Marketing Executive – Education and Training sector

Location: Office / remote based

Salary: £32,000 – £35,000 Dependent on experience

Type: Full time, Permanent

KM Recruitment is pleased to be recruiting on behalf of a leading training provider, who are currently looking to appoint a Digital Marketing Assistant.

Role

As a Digital Marketing Executive, you will play a vital role in supporting the implementation of our clients digital marketing strategy to promote apprenticeships and other commercial training provision.

Essential Criteria

• Experience of working within a marketing role, ideally within the Apprenticeship / Training sector – for a minimum of 2 years.
• Experience of using key social media platforms and keen sense of branding and design
• Ideally hold strong design and video-editing capabilities.
• Experience of using Canva (or equivalent), knowledge of different content formats, and ability to create engaging copy, visuals, and multimedia content.
• Excellent written and verbal communication skills

Duties Include

• Responsible for contributing towards business growth and increased social media presence, through the creation of engaging content (graphics, reels, videos blogs, thought pieces) across various digital platforms (social media, website, email).
• Oversee social media activity, ensuring brand consistency. Staying ahead of new trends, to create fresh and engaging content across all channels.
• Delivering marketing campaigns to boost learner applications and employer engagement.
• Maintain the website using a CMS and support on-page content improvements.
• Help coordinate email marketing efforts and CRM database updates
• Build online communities through active engagement.
• Contribute to the design and production of compelling copy (Canva essential; Adobe desirable).
• Monitor and report on social media activity and campaign engagement.
• Help plan, deliver, and promote events

Please note: KM Recruitment receive a high number of applications for each role advertised and although we would like to we are not always able to deliver feedback to unsuccessful candidates. If you have not been contacted within 4 days then unfortunately your application has been unsuccessful. Thank you for your interest and keep an eye on our website for future opportunities.