Digital Content Editor - SEO & UX Lead

FirstGroup Internal; Exeter; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A major UK transport service provider is seeking a Digital Content Editor to enhance its digital channels, particularly GWR.com. This role involves managing content, optimizing for SEO, and collaborating with stakeholders to ensure a user-friendly experience. Ideal candidates will possess strong editorial skills, an understanding of digital content strategies, and experience with analytics tools like Google Analytics. This position offers the flexibility to work from Exeter, Paddington, or Plymouth, with some travel required across the network.

Qualifications

• Strong understanding of digital content principles.
• Familiarity with SEO best practices.
• Experience in digital content or editorial roles.

Responsibilities

• Manage and optimise digital channels including GWR.com.
• Conduct content QA checks for accuracy.
• Lead on-page SEO efforts.

Skills

Editorial and copywriting skills

Attention to detail

Team player

Communication skills

Organisational skills

Data analysis capabilities

Tools

Google Analytics

Google Search Console

Content Management Systems (CMS)

Job description

A major UK transport service provider is seeking a Digital Content Editor to enhance its digital channels, particularly GWR.com. This role involves managing content, optimizing for SEO, and collaborating with stakeholders to ensure a user-friendly experience. Ideal candidates will possess strong editorial skills, an understanding of digital content strategies, and experience with analytics tools like Google Analytics. This position offers the flexibility to work from Exeter, Paddington, or Plymouth, with some travel required across the network.