Digital Advertising Account Manager

Reach plc; Hull and East Yorkshire; On-site; GBP 25,000 - 36,000; Full time

Job summary

A leading media organization in Hull is seeking an Account Manager to grow client relationships and deliver tailored marketing solutions across various channels. The ideal candidate will have a background in sales, excellent communication skills, and strong digital literacy. The role offers a salary between £25,000 and £36,000 plus bonuses, with various benefits including generous holiday, health support, and a car lease scheme.

Benefits

25 days' holiday plus bank holidays

Bonus scheme

Healthcare cash plan

Car lease scheme

Qualifications

• Proven track record in sales or client management.
• Fantastic negotiation and closing skills.
• Detail-oriented with strong planning and organizational skills.

Responsibilities

• Deliver first-class marketing solutions to clients.
• Manage a portfolio of clients, ensuring growth and retention.
• Utilize insights and campaign performance to recommend strategies.

Skills

Sales experience

Client management

Negotiation skills

Communication skills

Digital literacy

Tools

CRM systems

Spreadsheets

Presentation tools

Job description

About us

Hello, we’re Reach. Every day, our trusted news, stories and content connect with millions of people where they live – whether that’s on their social feed or at their neighbourhood newsstand, through their local community or the hot topic of the day.

We're home to more than 120 brands – from household names like the Mirror, Express, Daily Star and Daily Record, to local titles like MyLondon, BelfastLive, and the Manchester Evening News, and brands making a splash in the US like the Irish Star.

It's our ability to understand people and the things that matter to them that makes us Britain's largest commercial news publisher. We reach around 70% of the UK's online population, 10% of the US online population, and over 100 million social followers around the world, connecting with them on who they are, where they live and what they love.

Your story, with Reach

As a modern media organisation, we're much more than just news. We need a wide range of people and skills to serve diverse audiences, customers and communities.

We know everyone has their own story to tell, so we’ve built an environment where every background is respected and every day is a day to explore.

We’ll help you build a career that works with your life, while giving you the space to create and grow.

About this role

Do you have a background in sales and an interest in advertising? Then this could be your next move. We’re growing our Sales Hub in Hull, and are hiring Account Managers to join the team!

As an Account Manager, you’ll keep, grow and champion a portfolio of clients by delivering first‑class marketing solutions across Reach’s portfolio covering print, digital, video, social, content solutions and partnerships. You’ll be a trusted consultant, focused on value, building long‑term relationships that drive renewals and smart upsell.

You’ll get to know each client and understand their needs, and will utilise your knowledge to spot opportunities and pitch tailored solutions that hit their goals. You’ll own a defined book of accounts, be their go‑to contact and build strategic plans to grow revenue, lift order value and unlock growth across products and channels. Using insights and campaign performance, you’ll lead consultative conversations, pinpoint needs and recommend what works.

You’ll also run win‑back campaigns – re‑engaging lapsed advertisers, crafting compelling reactivation offers to bring them back for the long term.

What you need to succeed

To thrive in this role, you’ll need a proven track record in sales or client management, showcasing your dedication to customer success. You’ll be a consultative seller with fantastic negotiation and closing skills.

Your enthusiasm for marketing and advertising will fuel your drive. You should be detail‑oriented, flexible, and possess outstanding oral and written communication skills, along with impressive presentation abilities.

We’re looking for strong planning and organisational skills, coupled with proficient problem‑solving capabilities. You should be able to work swiftly without compromising quality and excel at building robust client relationships.

We need someone with strong digital literacy, confident use of CRM systems, spreadsheets and presentation tools, and the ability to learn new platforms quickly.

We welcome applications from a variety of backgrounds; you do not need to be an expert in marketing or advertising to thrive in this role, as we offer comprehensive training. If you’re looking for a new challenge and are interested in sales and advertising, we’d love to hear from you.

How we'll look after you

We’re offering £25,000 – £36,000 + bonus depending on experience.

We take good care of our people – and that means more than just a pay packet. Whatever your role, you’ll get a range of benefits:

• 25 days' holiday (plus bank holidays) and an extra day after 3, 5, and 10 years. You can also buy extra holiday.
• One extra paid leave day each year to volunteer.
• Additional paid leave for momentous occasions such as marriage, moving house, or welcoming a new family member.
• Bonus scheme – stake in our success.
• Pension match up to 6% and salary sacrifice contributions.
• Supportive and progressive people policies – enhanced family leave, flexibility, inclusion and progression support.
• Healthcare cash plan – money back for medical expenses and quick doctor access.
• Car lease scheme – electric or hybrid car via lease and salary sacrifice.
• Wellbeing support – 24/7 assistance programme.
• Discounts – 15% off with Reach’s online marketplace, Yimbly.
• Interest‑free loans – for season tickets and technology.

Additional Information

Reach plc believes diversity brings benefits for our customers, our business and our people. We are committed to being an inclusive employer and encourage applications from all suitable applicants irrespective of background, circumstances, age, disability, gender identity, ethnicity, religion or belief and sexual orientation.