CRM Campaigns Lead — Personalisation & Data-Driven Growth

FARFETCH; Greater London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading luxury fashion platform is seeking a CRM Specialist in London to enhance customer engagement through effective CRM campaigns. You will execute both acquisition and retention programs, working closely with various departments to align CRM communications with business objectives. The ideal candidate is skilled in CRM tools and strong in analytical abilities, with a passion for customer retention strategies. This role includes flexible working options and paths for career growth.

Qualifications

• Experience with CRM campaigns and tools.
• Strong analytical skills to assess campaign performance.
• Passion for customer engagement and retention.

Responsibilities

• Execute acquisition and retention programs.
• Collaborate with departments to align CRM communication with objectives.
• Enhance customer engagement through effective campaigns.

Skills

CRM tools

Strong analytical abilities

Customer retention strategies

Job description

A leading luxury fashion platform based in London is seeking a CRM Specialist to enhance customer engagement through effective CRM campaigns. You will be responsible for executing acquisition and retention programs and collaborating with various departments to align CRM communications with business objectives. The ideal candidate is skilled in CRM tools, has strong analytical abilities, and is passionate about customer retention strategies. This position offers a flexible work environment with opportunities for growth.