Category Manager E-commerce

Henkel; Hemel Hempstead; On-site; GBP 60,000 - 90,000; Full time

Job summary

As the Category Development Lead for E-Commerce at a leading global company, you will drive strategic growth across Pure Play and Omni-Channel retailers in the UK and Ireland. This role requires data-driven insights to optimize category performance and enhance retail partnerships, making it ideal for individuals passionate about innovation in the fast-evolving E-Commerce landscape.

Qualifications

• Passion for data and insights.
• Deep knowledge of the FMCG landscape.
• Drive to innovate in E-Commerce.

Responsibilities

• Lead the strategic priorities for Category Development across E-Commerce.
• Analyze E-Commerce category performance and identify growth opportunities.
• Optimize digital shelf strategies and build relationships with retailers.

Skills

Data analysis

FMCG knowledge

Digital execution

Strategic planning

Job description

About this Position As our Category Development Lead for E-Commerce (UK & Ireland), you’ll play a key strategic role in driving category growth across both Pure Play and Omni-Channel retailers. This is a high-impact position at the intersection of data-driven insight, shopper behavior, and digital execution—focused on unlocking growth opportunities across all active Henkel Consumer Brands categories in the E-Commerce space.

You’ll take ownership of our E-Commerce category strategy, analysing performance trends, identifying key growth drivers, and leading actionable recommendations on assortment, placement, and digital shelf optimisation. You'll collaborate closely with internal teams and external partners, positioning Henkel as a trusted category leader through compelling insights, storytelling, and strategic planning.

This role is perfect for someone with a passion for data, deep knowledge of the FMCG landscape, and a drive to innovate within the fast-evolving E-Commerce channel.

What you´ll do

• Lead the strategic priorities for Category Development across the E-Commerce channel (Pure Play & Omni-Channel Retailers) in United Kingdom and Ireland markets.
• Head up the review & development of E-Commerce category performance across all Henkel HCB active categories, identifying key dynamics & shopper behaviour to drive category growth (incl.MS, competitor analysis, ecom fundamentals review, relevant analysis to driving eCommerce traffic, conversion, and basket size etc.)
• Shape the assortment + placement recommendations for all active categories for Pure Play retailers, and support recommendations for Omni-Channel retailers (incl. MSL and Perfect Portfolio)
• Drive the optimization of the digital shelf for all categories/retailers, identifying clear action plans to facilitate growth.
• Build & develop independent relationships with retailers, supporting Henkel’s position as a trusted category partner.
• Collaborate with internal teams and relevant data vendors to identify and obtain relevant data and tools for E-Commerce channel insights and tracking/reporting.
• Lead the sharing of E-Commerce insights to optimize Omni-Channel category recommendations.