Brand Manager - FMCG Food Brand (6-9 month FTC)

Tarsh & Partners Marketing Recruitment; Liverpool; Hybrid; GBP 45,000 - 50,000; Full time

Job summary

A prominent marketing recruitment firm is looking for a Brand Manager for a well-known food brand in Peterborough. This 6-9 month FTC role involves taking ownership of brand growth strategy, leading a 3-year innovation pipeline, and collaborating closely with internal teams and agencies. Ideal candidates will have a strong commercial background in FMCG, proven experience in NPD project management, and a passion for developing consumer brands. The position offers a competitive salary package of £45-50K plus allowances and benefits.

Benefits

Car allowance

Bonus

Benefits

Qualifications

• Proven brand marketing experience in a dynamic FMCG commercial environment.
• Experience managing NPD and EPF initiatives.
• Ability to interpret data from various sources for actionable insights.

Responsibilities

• Leading development of brand strategy and plans.
• Executing brand plans with agencies and internal teams.
• Delivering a 3-year innovation pipeline from concept to launch.
• Managing NPD projects, including new flavours and packaging.
• Analysing brand performance to identify trends and growth opportunities.
• Managing the brand marketing budget with accurate tracking.
• Collaborating with commercial teams to maximise retail potential.

Skills

Brand marketing experience

Project management

Data analysis

Stakeholder influencing

Commercial awareness

Passion for consumer brands

Job description

Brand Manager - FMCG Food Brand (6-9 month FTC)

Location

Peterborough with 2 days / week office based

Contract

6-9 month FTC

Package

£45-50K plus £6K car allowance, bonus, benefits

Ref : TP444525

• Take full ownership of a much-loved food brand's growth strategy
• Lead the development of a 3-year innovation and product pipeline
• Join a major global company with a supportive and inclusive culture
• Flexible working with 2 days / week in Peterborough office

If you’re a ‘foodie’, passionate about new tastes and food trends, this is a super opportunity for a smart ABM or Brand Manager to take on a challenging and busy interim role. Our client is a major FMCG business with a portfolio of much-loved food brands with incredible heritage and ambitious plans for the future.

We’re now looking for a talented, driven and commercially astute marketer to hit the ground running, leading the brand strategy and day-to-day management of a long-established food / snacking brand.

This is fantastic opportunity to gain real autonomy and hands-on responsibility, working on a brand, found in many kitchens across the UK, offering real breadth of pure brand building, commercial thinking and hands-on action!

What you’ll be doing from Day 1

• Leading the development of the 12-month brand plan and long-term strategy.
• Executing brand plans, collaborating with agencies and internal teams.
• Developing and delivering a 3-year innovation pipeline from concept to launch.
• Managing NPD projects, including new flavours and packaging.
• Analysing ongoing brand performance to identify trends and growth opportunities.
• Managing the brand marketing budget, ensuring accurate forecasting and tracking.
• Working with commercial teams to align brand plans and maximise retail potential.

What we’re looking for

• Proven brand marketing experience in a dynamic FMCG commercial environment.
• Experience managing projects, including NPD and EPF initiatives.
• Ability to interpret data for different sources to generate actionable insights.
• Strong skills in influencing internal and external stakeholders.
• Commercially astute with a good awareness of P&L principles.
• A passion for developing and growing strong consumer brands.

How to Apply

If you are available quickly and have the skills to succeed in this role, we would love to hear from you. Please submit your CV via LinkedIn or email Adam Tarsh - [e-mail]