Brand Manager - Cardiometabolic Health UK

Eli Lilly and; Basingstoke; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading global healthcare company is seeking a Brand Manager for Cardiometabolic Health in the UK. The role involves developing brand strategies, maintaining market insights, and ensuring compliance with industry standards. Candidates should have proven marketing experience in the pharmaceutical sector, strong leadership skills, and the ability to thrive in a dynamic environment. This high visibility position offers the opportunity to directly impact patient outcomes across the UK.

Benefits

Inclusive workplace

Equal opportunity employer

Qualifications

• Proven experience in marketing within the pharmaceutical industry or FMCG.
• Demonstrated ability to develop brand strategies.
• Experience leading cross-functional teams.

Responsibilities

• Develop brand strategy aligned with global objectives.
• Maintain strong understanding of market and customer needs.
• Ensure compliance with company policies and procedures.

Skills

Marketing experience in pharmaceutical industry

Brand development

Leadership skills

Strategic thinking

Strong communication skills

Tools

Veeva Promo Mats

Job description

At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first. We’re looking for people who are determined to make life better for people around the world.

Brand Manager, Cardiometabolic Health UK

Organisation Overview

At Lilly, we serve an extraordinary purpose. We make a difference for people around the world by discovering, developing, and delivering medicines that help them live longer, healthier, more active lives. Our company values – Respect for People, Integrity, and Excellence – are deeply rooted in our culture and working environment.

Role Overview

As Brand Manager, Cardiometabolic Health UK, you will be part of a high performing team bringing innovative medicines to patients across the UK with cardiometabolic health conditions. You will be responsible for developing brand strategy and delivering a data‑driven, strategically focused set of solutions to deliver for healthcare professionals and patients with impact. This is a high profile role with high visibility; demonstrable leadership skills, cross‑functional working, flexibility and adaptability are essential.

Key Responsibilities

Maintain External Focus

• Develop deep understanding of the evolving market landscape, competitive landscape, and value needs of patients, health care providers, and payers and utilise these insights to continually inform brand strategy and operational plan.
• Partner in innovation readiness strategic considerations/plan, brand contingency planning, scenario planning, external competitive understanding and external analysis.
• Partner closely with field teams to maintain strong understanding of customer and field needs.
• Build and sustain relationships with key thought leaders.

Development and delivery of Strategy and Operational Plans

• Development and delivery of brand strategy and operational plan in line with Global Brand Strategy.
• Ensure all brand tactics are insight‑and data‑driven and deliver against specific brand objectives aligned with the commercial strategy.
• Based on a Global with Local approach, leverage tactics and solutions from the International business unit where possible and develop insight‑based marketing strategies and plans that create exceptional customer experiences that lead to the achievement of business objectives and results. Collaborate closely with international business unit teams to co‑create key campaigns.
• See through development/localisation, approval (Veeva Promo Mats), launch and evaluation end to end for priority solutions.
• Collaborate across a diverse brand team, working effectively with the cross‑functional team members from including medical, sales, regulatory, corporate affairs, finance and market research.

Maintain Integrity

• Set the standard for hub compliance within new channels and customer groups.
• Ensure strict compliance with company policies and procedures.
• Ensure adherence to ABPI code and other relevant guidelines.
• Build relationships with certifiers and E&C to understand how to achieve goals compliantly.

Basic Qualifications/Requirements

• Proven Marketing experience in the pharmaceutical industry or FMCG.
• Experience with brand development, strategy, and planning.
• Demonstrable leadership skills (particularly in cross‑functional collaboration, decision making and leading without authority) to deliver results.

Additional Skills/Preferences

• Marketing/Sales experience in the pharmaceutical industry.
• Disease state experience within Cardiometabolic Health.
• Strategic thinking and commercial acumen.
• Ability to thrive in a high pressure and ambiguous environment.
• Superior data analytics, planning and organising skills.
• Strong communication skills and ability to influence.
• Demonstrated learning agility.
• Experience with Veeva Promo Mats.
• Ability to travel occasionally for meetings or events (up to 20%).

Lilly is dedicated to helping individuals with disabilities to actively engage in the workforce, ensuring equal opportunities when vying for positions. If you require accommodation to submit a resume for a position at Lilly, please complete the accommodation request form https://careers.lilly.com/us/en/workplace-accommodation for further assistance. Please note this is for individuals to request an accommodation as part of the application process and any other correspondence will not receive a response.

Lilly does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.