Brand Executive

Zego; Greater London; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A dynamic insurance company in Greater London seeks a Brand Executive to uphold brand identity and leverage AI tools for effective content and campaign management. This role involves collaboration with marketing teams, management of campaign assets, and cross-functional support. Ideal candidates will have strong writing skills, experience with AI-driven branding, and familiarity with visual design tools. Enjoy a flexible hybrid working model and competitive benefits in an innovative environment.

Benefits

Market-competitive salary

Private medical insurance

Company share options

Generous holiday allowance

Well-being benefits

Qualifications

• Experience in marketing and brand management focused on content creation.
• Ability to manage multiple tasks and deadlines effectively.
• Experience working in fast-paced environments, ideally in tech or scale-up contexts.

Responsibilities

• Support brand management and uphold brand identity using AI solutions.
• Lead AI-powered content generation for brand initiatives.
• Manage JIRA ticket workflow between design and communication stakeholders.

Skills

Experience with AI tools

Strong writing skills

Visual design tools

Detail-oriented

SEO knowledge

Tools

Adobe Creative Suite

Figma

Canva

Job description

About Zego

At Zego we understand that traditional motor insurance holds good drivers back. Its too complicated too expensive and it doesnt reflect how well you actually drive. Since 2016 we have been on a mission to change that by offering the lowest priced insurance for good drivers.

From van drivers and gig workers to everyday car drivers our customers are the driving force behind everything we do. Weve sold tens of millions of policies and raised over $200 million in funding and picked up numerous awards including the Employer of The Year 2025 as awarded at The Insurance Posts Awards and Excellence in Digital Marketing Award at the British Insurance Tech Awards 2025. And were only just getting started.

Purpose of the role

As Zego grows we need to ensure our brand is expressed consistently creatively and with impact across every channel. The Brand Executive will play a vital role in maintaining brand integrity while harnessing the power of AI to accelerate content creation campaign delivery and brand performance. This role bridges content creative execution and innovationsupporting campaign initiatives ensuring brand consistency and leveraging AI-driven tools to deliver smarter faster and more effective marketing.

What you'll be working on

Brand Management

• Work closely with the Senior Brand Manager to uphold and evolve Zegos brand identity and strategy embedding AI solutions into daily workflows to improve efficiency and scale.
• Provide support to the Senior Brand Manager and Senior PR & Communications Manager with agency management vendor onboarding and administrative requests using AI tools to streamline processes where appropriate.
• Ensure the brand tone of voice is applied consistently across all outputs sharing with the Senior Brand Manager for approval as required.
• Monitor brand and social performance report out on brand health progress and competitor activity to identify opportunities for growth.
• Support the wider Marketing team in maintaining a cohesive and recognisable Zego brand presence across channels.

Content & Campaign Support

• Work cross-functionally to gain a deep understanding of Zegos short and long-term strategy to inform creative decisions and outputs.
• Lead on AI-powered content generation using advanced tools to draft refine and scale copy that supports brand and marketing initiatives while keeping it fact-checked optimised and on-brand.
• Collaborate with the Senior SEO Manager support SEO strategy and initiatives by managing the briefing of approvals and outputs of an external freelance writer.
• Ensure blogs are fact-checked optimised with backlinks and published via CMS.
• Support the Senior PR & Communications Manager with posting copywriting and content creation that amplifies Zegos voice externally - including LinkedIn Instagram newsletters and ad-hoc marketing requests. Sharing with the Senior PR & Communications Manager for approval as required.

Creative & Design Support

• Provide JIRA ticket management support helping to triage track and update requests to ensure smooth workflow between brand design and comms stakeholders.
• Partner with the Senior Visual Designer and Growth Lead to deliver creative assets that align with campaign needs using AI tools to prototype and accelerate production.
• Champion the use of AI in visual design from concept generation to asset adaptation while ensuring all outputs remain aligned to brand guidelines.
• Support campaign creative development in collaboration with the wider marketing team.
• Create templates and assets from established brand guidelines to enable scalable campaign delivery. Sharing with the Senior Visual Designer for approval as required.
• Manage the briefing and selection process of influencer and UGC campaigns.

What you will need to be successful

• Its essential that you have experience in using and championing new AI tools in branding design content and campaign optimisation.
• You have demonstrable experience in Marketing / Brand especially in content creation and design.
• Strong writing skills are essential; you can craft clear engaging and on-brand copy across multiple channels.
• You are comfortable working with visual design tools (e.g. Canva Adobe Creative Suite Figma or similar).
• You are detail-oriented and committed to maintaining consistency in tone voice and visual identity.
• You can manage multiple tasks and deadlines balancing short-term content production with longer-term creative projects.
• Any experience working with SEO teams or knowledge of SEO and content optimisation best practices is beneficial.
• Experience working in fast-paced environments ideally within tech SaaS or scale-up contexts is advantageous.

Whats it like to work at Zego

Zego has a truly international and inclusive team unified by great ideas and collaborative thoughtfulness. Our people are the most important part of our story and everyone plays an essential role in our journey. We look for people who have expertise enthusiasm and who are motivated by change. Theres plenty of room to learn and grow as part of our ongoing training programmes or directly from other experts. Youll work alongside a talented group of people who respect each others differences and seek to understand fresh perspectives.

How we work

We believe that teams work better when they have time to collaborate and space to get things done. We call it Zego Hybrid! Our hybrid way of working is unique. We foster a flexible approach that empowers every Zegon to perform at their best. We ask you to spend at least one day a week in our central London office. Every team has the flexibility to choose the day that works best for them. We cover the costs for all company-wide events (3 per year) and also provide a separate hybrid contribution to help pay towards other travel costs. We think its a good mix of collaborative face time and flexible home-working setting us up to achieve the right balance between work and life.

Our approach to AI

We believe in the power of AI to meaningfully improve how we work - helping us move faster think differently and focus on what matters most. At Zego we encourage people to stay curious and intentional about how AI is leveraged in their work and teams to drive practical impact every day. This is your chance to do the most meaningful work of your career - and well provide you with the tools support and freedom to do it well.

Benefits

We reward our people well. Join us and youll get a market-competitive salary private medical insurance company share options generous holiday allowance and a whole lot of wellbeing benefits. And thats just for starters.

Equal Opportunity

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race religion national origin gender sexual orientation age marital status or disability status. If you need any support with your application please get in touch with us on