Brand Designer

Cleo; Remote; GBP 60,000 - 80,000; Full time

Job summary

A fintech startup is seeking a Brand Designer to enhance their brand experience. This role involves maintaining brand guidelines, collaborating with teams, and designing high-quality work across digital and physical channels. Applicants should have studio experience, a user-obsessed approach, and a growth mindset. The company offers competitive salary, equity, and flexible work arrangements. They encourage diverse applications from all backgrounds.

Benefits

Competitive base salary + equity

Generous paid time off

401k/UK pension match

Medical, dental, and vision benefits

OpenAI subscription

Online mental health support

Qualifications

• Proven track record of building and maintaining trend‑leading brands.
• Comfort with a DIY, roll‑up‑your‑sleeves culture while maintaining high design standards.
• Ability to lead by example, elevating the design output of the entire team.

Responsibilities

• Help develop and maintain brand guidelines to ensure consistency across touchpoints.
• Design high‑quality work across digital and physical channels.
• Collaborate with motion designers on motion and animation projects.
• Create engaging campaign designs.

Skills

Studio experience from renowned agencies or high‑impact studios

User‑obsessed approach

Fluent in the language of product design

Growth mindset with curiosity

Job description

About Cleo

At Cleo, we’re not just building another fintech app. We’re on a mission to fundamentally change humanity’s relationship with money. Imagine a world where everyone, regardless of background or income, has a hyper‑intelligent financial advisor in their pocket. That’s the future we’re creating.

About The Role

We’re seeking Brand Designers to elevate our brand across every touchpoint. In this role, you’ll refine and evolve brand guidelines, ensure consistent application across 360° experiences, and collaborate closely with Art Directors and creative partners to shape a brand that resonates meaningfully.

Key Responsibilities

• Help develop and maintain brand guidelines to ensure consistency across touchpoints.
• Contribute to the evolution of the brand identity in line with our vision and values.
• Design high‑quality work across digital and physical channels.
• Support typography and type design to reinforce the brand’s voice.
• Collaborate with motion designers on motion and animation projects.
• Concept and execute engaging campaign design.
• Build immersive brand worlds and experiences.
• Align UX direction with brand principles across products.
• Support product launches with cohesive systems and assets.
• Design visually compelling and functional web experiences.
• Contribute to digital editorial design and visual storytelling.

What We’re Looking For

• Studio experience from renowned agencies or high‑impact studios.
• Proven track record of building and maintaining trend‑leading brands.
• A growth mindset with curiosity to iterate and improve continuously.
• Comfort with a DIY, roll‑up‑your‑sleeves culture while maintaining high design standards.
• User‑obsessed approach, ensuring design decisions are informed by audience needs.
• Ability to lead by example, elevating the design output of the entire team.
• Fluent in the language of product design, bridging brand and product experiences seamlessly.

Benefits

• Competitive base salary + equity with bi‑annual reviews and quarterly OKR planning cycles.
• Work at one of the fastest‑growing tech startups backed by top VC firms.
• Clear progression plan to grow and lead new initiatives.
• Flexibility and a globally distributed team with fully remote US, virtual socials, and annual offsite in Europe.
• Generous paid time off, 401k/UK pension match, medical, dental, and vision benefits.
• Generous parental leave, 1 month paid sabbatical after 4 years, and support for life‑changing events.
• OpenAI subscription, online mental health support, and regular socials and activities.

Welcoming Everyone!

We strongly encourage applications from people of colour, the LGBTQ+ community, people with disabilities, neurodivergent people, parents, carers, and people from lower socio‑economic backgrounds.