Brand & Campaign Manager

C&M Travel Recruitment; England; Hybrid; GBP 36,000 - 43,000; Full time

Job summary

A leading UK organisation in travel is seeking a Brand & Campaign Manager for a 12-month maternity cover contract. This role will involve shaping brand strategies and executing impactful marketing campaigns to drive member acquisition and bookings. The ideal candidate will have strong experience in travel marketing, paid media strategies, and excellent communication skills. The position offers a salary between £36k to £43k, with hybrid working options and benefits that include 25 days annual leave and private healthcare.

Benefits

25 days annual leave plus bank holidays

Private healthcare scheme

Subsidised gym membership at selected health clubs

Qualifications

• Experience in travel or leisure marketing.
• Ability to work with media agencies.
• Knowledge of PPC, paid social, and display advertising.

Responsibilities

• Shape and execute brand and acquisition campaigns.
• Deliver marketing campaigns across multiple channels.
• Manage media planning and performance.
• Track campaign ROI and optimize performance.
• Monitor market trends and provide brand consultancy.

Skills

Brand and acquisition campaign experience

Paid media strategies

Digital campaign execution

Stakeholder communication

Data-driven insights

Project management

Education

Degree or CIM equivalent

Job description

Brand & Campaign Manager

A leading UK organisation in the outdoor travel sector is looking for a talented Brand & Campaign Manager to join their team on a 12-month maternity cover contract. With a proud history of inspiring over a million people to explore incredible destinations across the UK and Europe, they’re seeking someone creative and strategic to drive brand growth and deliver impactful campaigns. Salary £36k to £43k, hybrid working with 1 to days in the office.

Role & Responsibilities

• Reporting to the Senior Brand & Campaign Manager, you’ll help shape and execute brand and acquisition campaigns across a variety of touchpoints. Your aim being to fuel member acquisition and increase bookings through compelling, insight-driven, multichannel marketing.
• Deliver on-brand, insight-led marketing campaigns across paid and owned channels.
• Partner with internal departments across product, digital, social, PR and events for unified brand execution.
• Manage media planning and performance with external agencies across PPC, paid social, and digital display.
• Track and report on campaign ROI, identifying learnings and optimising for future performance.
• Champion brand positioning and identity across all touchpoints—internal and external.
• Monitor market trends, consumer insights and competitor activity to keep the brand one step ahead.
• Provide brand consultancy to agency partners and internal stakeholders, safeguarding consistency and tone.

Skills & Experience Required

• A marketer with strong brand and acquisition campaign credentials, ideally in travel or leisure.
• Hands‑on experience delivering paid media strategies with media agencies.
• Solid knowledge of digital campaign execution—PPC, paid social, display.
• Excellent communicator with strong influencing skills in complex stakeholder environments.
• Data‑savvy, with the ability to translate insights into actionable ideas.
• Degree educated or qualified via CIM (or equivalent), and highly organised with excellent project management skills.

Key Benefits

• Salary £36k to £43k depending on experience
• Initial 1 year maternity cover contract
• Hybrid working – 1 day in the office after initial induction
• 25 days annual leave plus bank holidays
• Private healthcare scheme
• Subsidised gym membership at selected health clubs

Please apply for the position of Brand & Campaign Manager online or email your cv to (url removed)