B2B Sales & Business Development Executive

ExpressVPN; City Of London; Hybrid; GBP 50,000 - 80,000; Full time

Job summary

A leading online privacy provider is seeking a B2B Sales & Business Development Executive to drive outbound sales for their Teams product. This hybrid role in London involves prospecting SMBs and generating new revenue. Ideal candidates have 4-6 years of B2B sales experience, a proven track record in cold outreach, and strong communication skills. Excellent opportunities for career progression and a competitive salary are offered.

Benefits

Competitive base salary

Performance bonus

Professional development and training

Generous time-off policies

Qualifications

• 4-6 years’ experience in SDR/BDR/New Business or front-line B2B sales roles.
• Proven track record of cold outreach success and consistent quota attainment.
• Experience selling to SMBs/mid-market customers.

Responsibilities

• Drive end-to-end outbound sales for ExpressVPN for Teams.
• Build, qualify and manage a pipeline of SMB opportunities.
• Collaborate closely with marketing to refine messaging.

Skills

Cold outreach excellence

B2B sales experience

Salesforce/HubSpot familiarity

Organizational skills

Verbal and written communication

Tools

Salesforce

HubSpot

Outreach

Job description

Location: London (hybrid)

Reports to: VP, Global Partnerships & Business Development

Job Overview

Are you a go-getter with a relentless hunter mentality and a passion for closing new business? As a B2B Sales & Business Development Executive focused on ExpressVPN for Teams (ExpressVPN for Teams is available at: https://teams.expressvpn.com/), you will own outbound prospecting and new revenue generation into SMB organisations across priority markets (notably the US & Canada). You’ll run high-velocity cold outreach, book and qualify pipeline, lead demo conversations, and close deals. This role sits at the intersection of sales, marketing and product and is perfect for someone who thrives on building high-volume pipeline and hitting ambitious targets.

Why this is an exciting opportunity

• High-impact role: You will drive new business growth for ExpressVPN’s dedicated B2B offering for SMBs and other small orgs — a product with strong market demand and clear commercial hooks (security, geo-testing, simple admin + scale).
• True hunter role: This is a pure outbound position — ideal for reps who love running sequences, testing messaging, and optimising cadences to drive measurable outcomes.
• Global footprint & support: You’ll work with a high-performing global team, leveraging product, marketing and partnerships to close deals quickly and build repeatable plays.
• Career progression: Strong performers will have clear progression into senior sales, account management or BD roles.

Key Responsibilities

• Drive end-to-end outbound sales for ExpressVPN for Teams: LinkedIn, cold email, phone, InMail and targeted account plays.
• Build, qualify and manage a pipeline of SMB opportunities
• Book and run qualification calls and demos, manage deal progression and close revenue.
• Consistently hit activity, pipeline and revenue KPIs (daily outbound touches, meetings booked, opportunities created, AOV targets).
• Maintain accurate CRM records, pipeline hygiene and forecasting (Salesforce/HubSpot).
• Collaborate closely with Marketing, Partnerships and Product to refine messaging, pilot structures and GTM plays.
• A/B test sequences and cadences, iterate on messaging and share learnings across the team.
• Represent ExpressVPN professionally in all external interactions and manage customer expectations through to contract signature.

Role Requirements / Skills & Experience

• 4-6 years’ experience in SDR / BDR / New Business or front-line B2B sales roles (B2B SaaS experience strongly preferred).
• Proven hunter with a track record of cold outreach success and consistent quota attainment.
• Experience selling to SMBs / mid-market customers — comfortable with high-volume outreach and shorter sales cycles.
• Demonstrable experience targeting the US and/or Canadian markets (time-zone awareness and buyer cadence).
• Excellent written and verbal communication; strong cold outreach copywriting skills.
• Comfortable with aggressive activity targets and persistent follow-up.
• Strong organisational skills and disciplined CRM/process management.
• Native or near-native English fluency required.

Nice to have

• Experience selling security, privacy, VPN, or productivity tools.
• Demo / product walkthrough experience.
• Familiarity with seat-based licensing and subscription billing.
• Experience with Outreach, Salesloft, or similar outbound platforms.

Benefits & Working Arrangements

• Competitive base salary and performance bonus
• Hybrid working and flexible hours to accommodate North American outreach.
• Professional development, training and clear progression paths.
• Generous time-off and standard employee benefits (health & wellbeing support).

About ExpressVPN

ExpressVPN is a leading provider of online privacy and security, powering millions of users across 105+ countries. We build trusted, audited products (Lightway protocol, TrustedServer architecture) and partner with global platforms and organisations to make privacy accessible across devices. We’re scaling quickly — join us and be part of a mission-driven team protecting people’s digital lives.

Before you apply

• At the moment, we do not sponsor visas in the EU. For Hong Kong, we require at least two years of working experience and a university degree in a related field. For Singapore and the UK, we can only sponsor visas for mid-career or above.
• Please upload your resume as a PDF and do not include any salary or compensation information in it.

ExpressVPN is one of the world’s leading providers of online privacy and security services for consumers. Started in 2009, we’ve grown to have millions of active paying customers, a team of more than 700 people worldwide, and a brand recognized by hundreds of millions of people in 18 languages and more than a hundred countries. We see huge growth in our industry, and are gaining market share through strong execution.