AV Activation Executive

Dentsu Aegis Network; Manchester; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading global marketing agency in Manchester is seeking an AV Executive to join their collaborative team committed to delivering best-in-class AV planning and buying services. The successful candidate will support campaign planning, ensure delivery assurances, and provide performance analysis on media campaigns. This role offers a strong compensation package, hybrid working options, and a commitment to diversity and inclusion.

Benefits

Private health & dental insurance

Corporate discounts

Career development through Dentsu University

29+ days of annual leave

Flexible working schedule

Qualifications

• Experience in TV, VOD, Cinema, CTV and Audio planning and/or buying.
• Mature and proactive approach to people and workloads.
• Ability to ensure 100% accurate output across AV processes.

Responsibilities

• Support best-in-class AV media solutions in response to briefs.
• Ensure AV activity is delivered to value and guarantees.
• Provide support tracking client investment through forecasting tools.
• Responsible for generating reports on campaign effectiveness.
• Support timely and accurate billing of client campaigns.

Skills

Clear understanding of the AV marketplace

Excellent communication skills

Attention to detail

Strong presentation abilities

Organised and professional

Job description

Overview

Job Description: The successful candidate will be joining a friendly and collaborative AV community with the expectation of delivering best in class AV planning & buying client servicing, commercial delivery, media owner relationships. This individual should show robust organisation, diligence, positivity, respect, and a passion for the role. We are a location-agnostic team based in 5 offices across the UK, with around 25 of those based in Manchester. As an AV Executive your responsibilities & areas of accountability will cover (not exhaustive).

Responsibilities

• Campaign Planning Assistance: Supporting the team to provide best-in-class implementation and innovative AV media solutions in response to briefs from clients.
• Campaign delivery assurances: Ensuring AV activity across Linear, VOD, Cinema and Audio is delivered to value and contractual guarantees.
• Buying Excellence: Demonstrating consistent rigour and accuracy throughout the AV buying process to deliver high quality campaigns for clients.
• Investment Support: Provide support in tracking client investment through forecasting tools and as part of the AV buying process, demonstrating commercial acumen.
• Performance Analysis: Responsible for the generation of reports and insightful analysis on delivery and effectiveness of campaigns.
• Financial Accuracy: Support the team in ensuring timely and accurate billing of client campaigns on a monthly basis.
• Industry Trends: Keeping up with what’s happening in the world of AV Media, having an opinion, and proactively sharing updates both internally and with wider stakeholders.
• Excellent Communication: Forging positive relationships through strong communication with internal teams, media partners and clients.
• Training Excellence: Engaging proactively with all relevant training schemes including TV Masters, MediaMaths and presentation training.
• Activation tasks: TV & VOD planning & buying, creating accurate front sheets & trackers, managing specials & PYOs, actioning daily turnarounds driving optimisations, understanding audience sizes and market conditions to drive best-in-class AV planning for client delivery.
• Audio Planning & buying: Utilise RACE & JET to plan, track and deliver best in class Audio campaigns. Maintain strong relationships with Digital audio contacts and understand Prisma, Tags, etc.
• Cinema planning: Clear understanding of cinema trading routes for strategy and planning, CPM commitments & delivery, weekly tracking and billing accountability.
• AVP & Caria: Proficient use of AVP to support wider team through campaign setups, updating shares, managing VP, ensuring alignment with plans & POs, aligned to Caria.
• Audit & Econometric data: Sourcing accurate data across all channels to support key audit & econometric tracking tasks for comprehensive measurement.
• Campaign set ups: Ensuring all buying briefs are accurate and saved in folders; VOD & Radio booking forms loaded accurately in Zoho within timeframes; client naming conventions followed; confirm campaigns pre-checked and go-live with SHs; tags and trackers set up prior to SLAs; sales houses confirmed requirements met for go-live.

Qualifications

• Knowledge & Skills

  • Clear understanding of the AV marketplace and new opportunities.
  • Clear understanding of the role of AV on media plans.
  • Excellent communication & problem-solving skills.
  • Excellent attention to detail.
  • IT literate.
  • Strong presentation abilities.
  • Organised & professional.

Measures of Success

• Internal, media owner and agency feedback.
• Performance descriptor being Successful, Very Strong or Exceptional.
• Team retention & progression.
• Client growth and development.
• Personal development.
• Internal & external relationships.
• Contribute to award-winning work.
• 100% accuracy on all AV output.

Experience

• Experience in TV, VOD, Cinema, CTV and Audio planning and/or buying.
• Experience training new starters.
• Mature & proactive approach to people & workloads.
• Owning strong relationships.
• Ability to ensure 100% accurate output across AV processes.

A Few Of The Benefits

• You’ll have a great compensation package, private health & dental insurance, corporate discounts and career development through Dentsu University, and free access to LinkedIn learning.
• 29+ days of annual leave (25 days of regular holidays, birthdays off and 3 additional wellness days).
• Opportunity to volunteer for up to 2 days per year and agency tends to close between Christmas and New Years.
• Hybrid working schedule with flexible start/end hours.

Inclusion and Diversity

At Dentsu, we embrace diversity and inclusion, valuing the unique perspectives and contributions of every individual. We welcome applications from all individuals, regardless of race, ethnicity, nationality, religion, gender, gender identity, sexual orientation, age, disability, marital status, or any other protected characteristic. We strive to create an environment where everyone feels respected, supported, and empowered to bring their authentic selves to work. We recognize the importance of work-life balance and are open to discussing flexible working arrangements. If you need reasonable adjustments during the recruitment process, please contact [e-mail], quoting the reference number of the role. Your needs will be handled with respect and confidentiality to ensure an inclusive and accessible experience.

About Dentsu

Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base work across four regions. Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society. Diversity, equity, and inclusion sit at the heart of our Social Impact strategy. We are committed to building a fair and more equal society, where everyone is equipped to thrive.

#LI-Hybrid#LI-Carat

Location: Manchester - Bonded Warehouse

Brand: Amplifi

Time Type: Full time

Contract Type: Permanent