Assoc Director, Product Management - HIV

Getting Hired; Greater London; On-site; GBP 70,000 - 90,000; Full time

Job summary

A global biopharmaceutical company is seeking an Associate Director for its HIV marketing team in Holborn, London. The successful applicant will drive innovative patient-focused campaigns for the well-established product Biktarvy, ensuring effective collaboration across functions and maximizing market impact. Candidates must have extensive experience in HIV marketing, strong leadership skills, and a proven record in developing communication plans. A Bachelor's degree in a related field and a minimum of three years in product marketing are required.

Qualifications

• Must have extensive experience in HIV and related campaigns.
• Ability to lead strategic plans and tactical execution.
• Familiarity with pharmaceutical regulations is essential.

Responsibilities

• Lead bespoke patient-focused campaigns for Biktarvy.
• Unite cross-functional teams for effective communication.
• Maximize impact in a competitive market environment.

Skills

Experience in HIV

Leadership in Strategy

Pharmaceutical regulatory knowledge

Communication plan implementation

External relationships development

Cross-functional team management

Strategic thinking

Analytical skills

Interpersonal skills

Negotiation and influencing skills

Organizational skills

Excellent communication skills

Education

Bachelor's degree in marketing or related fields

Experience in marketing research or pharmaceutical sales

Knowledge in franchise-specific market

3+ years in product marketing or advertising

Tools

HTML editing tools (e.g., Dreamweaver)

Content management systems

Job description

At Gilead, we’re creating a healthier world for all people. For more than 35 years, we’ve tackled diseases such as HIV, viral hepatitis, COVID-19 and cancer – working relentlessly to develop therapies that help improve lives and to ensure access to these therapies across the globe. We continue to fight against the world’s biggest health challenges, and our mission requires collaboration, determination and a relentless drive to make a difference.

Every member of Gilead’s team plays a critical role in the discovery and development of life-changing scientific innovations. Our employees are our greatest asset as we work to achieve our bold ambitions, and we’re looking for the next wave of passionate and ambitious people ready to make a direct impact.

Job Description

A fast moving energetic HIV marketing team of 4 is looking for an Associate Director to work alongside them and take Biktarvy to the next year. Biktarvy is market leader but the environment has never been more competitive.

As Biktarvy enters its 7th year, bespoke patient focused campaigns are critical across the Cross functional team. This person needs to lead on that approach, unite the cross functional teams and maximise the impact of one voice with the HIV community. Leading an industry leading omnichannel approach will be fundamental to the success moving forward so experience of running such campaigns will be key. The role is based in Holborn, London.

Knowledge

• Must have experience in HIV
• Must be able to lead on the Strategy and roll out the tactical plans
• Demonstrated understanding of pharmaceutical regulatory requirements and impact on development of marketing materials is required.
• Recognized expertise in implementing a pharmaceutical communication plan including generating publications, organizing continuing medical education activities and advocacy development.
• Must be very familiar with industry trends and remain current with competitor’s resources and practices.
• Must have a successful record of developing external relationships leading to brand advocacy.
• Must have a track record of successful pharma/biotech patient/community marketing with an understanding of expense budget planning and tracking.
• Proven ability to manage cross-functional teams or work groups as well as direct reports.
• Strong strategic thinker with ability to formulate, develop and execute strategy.
• Excellent analytical skills, demonstrated by the ability to identify and understand complex issues and problems, and interpret information in a manner that provides appropriate recommendations to senior management and across functional areas.
• Excellent interpersonal skills with ability to lead, interact with, focus, resolve conflict and drive consensus among individuals from a variety of cultures, and disciplines.
• Must possess sophisticated negotiating, influencing, project management and consulting skills.
• Organizational skill, including ability to follow assignments through to completion (bias towards execution).
• Excellent communications skills with an ability to efficiently and productively communicate both orally and in writing are required.
• Opinion Leader Program
• Must possess the ability to maintain, develop, and utilize a level of product and therapeutic disease knowledge to promote the appropriate use of Gilead products to Key Opinion Leaders.
• Proven curriculum development and instructional design skills. In-depth familiarity and knowledge of commonly used concepts and practices for training is required.

Specific education and experience requirements

• Bachelor’s degree in marketing or related fields required.
• Previous experience in marketing research and/or pharmaceutical sales is required
• In-depth knowledge and experience in franchise-specific market is preferred.
• A minimum of 3 years in product marketing or advertising focused on consumers or patients are required.
• Expertise in prior roles with Advocacy, Community and National Health systems and services is preferred.
• Digital Marketing Experience
• Basic working knowledge of HTML editing tools such as Dreamweaver a plus.
• Experience with content management systems a plus.
• Managed Markets
• Previous, direct managed care experience, either in marketing, account management, or other roles is preferred.

Equal Employment Opportunity (EEO)

It is the policy of Gilead Sciences, Inc. and its subsidiaries and affiliates (collectively "Gilead" or the "Company") to recruit select and employ the most qualified persons available for positions throughout the Company. Except if otherwise provided by applicable law, all employment actions relating to issues such as compensation, benefits, transfers, layoffs, returns from layoffs, company-sponsored training, education assistance, social and recreational programs are administered on a non-discriminatory basis (i.e. without regard to protected characteristics or prohibited grounds, which may include an individual’s gender, race, color, national origin, ancestry, religion, creed, physical or mental disability, marital status, sexual orientation, medical condition, veteran status, and age, unless such protection is prohibited by federal, state, municipal, provincial, local or other applicable laws). Gilead also prohibits discrimination based on any other characteristics protected by applicable laws.

Please apply via the Internal Career Opportunities portal in Workday.