Assistant Manager

Jewells; City Of London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading jewellery retailer in London seeks an Assistant Store Manager to lead a dynamic store team. You will inspire and develop staff while driving sales and ensuring excellent customer service. The ideal candidate has retail management experience and is motivated by targets. The role includes full-time hours with a competitive salary, commission, and comprehensive piercing training.

Benefits

Competitive salary

Commission

Fully paid, accredited piercing training

Jewellery allowance

Birthday off

Qualifications

• Retail management or supervisory experience required.
• Ability to inspire and coach a team.
• Fast learner open to training.

Responsibilities

• Inspire and coach the team to enhance customer experience.
• Own KPIs and push sales performance.
• Deliver safe, professional piercings as trained.
• Manage shifts and keep store operations smooth.
• Support team growth and develop skills.

Skills

People leadership

Sales-driven personality

Coaching skills

Customer service

Retail management experience

Job description

Westfield, White City – FULL TIME / ONSITE

We’re searching for an Assistant Store Manager to help lead one of our dynamic, fast-paced stores.

You’ll be the Store Manager’s right hand—coaching the team, driving sales, and making sure every customer experience sparkles. You’ll balance leading from the shop floor with running smooth operations behind the scenes, all while keeping your team energised, motivated, and inspired.

No piercing experience? Don’t worry—we’ll give you full, accredited training so you can pierce with confidence and support your team in doing the same.

What You’ll Be Doing:

• Lead with impact – Inspire and coach the team to deliver infectious welcomes, amazing styling, and standout customer service.
• Sales driver – Own KPIs with the Store Manager, setting daily focuses, celebrating wins, and pushing performance.
• Pierce with care – Deliver safe, professional piercings (training provided) and set the standard for your team.
• Run the floor – Take charge of shifts, manage appointments, resolve issues, and keep everything running smoothly.
• Coach & develop – Spot talent, build skills, and support career growth within your team.
• Operational support – Support the Store Manager with opening/closing, stock, reporting, and compliance.

What We’re Looking For:

• A passionate people leader with retail management or supervisory experience.
• A confident, sales-driven personality who thrives on targets and motivates others to do the same.
• A natural coach who enjoys building high-performing teams.
• A fast learner, open to training and excited to gain accredited piercing skills.
• Full-time availability (40 hours per week), including evenings and weekends.
• Someone who thrives in a busy, high-energy retail environment and leads by example.

Why You’ll Love Working With Us:

• Competitive salary + commission.
• Fully paid, accredited piercing training.
• Jewellery allowance, team discounts & team competitions.
• Clear career growth into Store Manager and beyond with a fast-expanding global brand.
• A birthday day off—because everyone deserves to sparkle on their big day.