Area Sales Manager

Universal Business Team; Reading; On-site; GBP 50,000; Full time

Job summary

A leading industry specialist is looking for an Area Sales Manager for the Southern Territory. The role involves maximising revenue, managing existing accounts, and developing new business opportunities. Ideal candidates should have experience in the trade merchant industry, strong communication skills, and a proactive approach. This position offers a competitive salary, a company car, and a profit share bonus scheme.

Benefits

Company car

Profit share bonus scheme

Competitive salary

Qualifications

• Experience in the trade merchant industry is essential.
• Proven track record in territory account management and new business development.
• Excellent communication and influencing skills.

Responsibilities

• Maximise revenue and strengthen relationships with existing accounts.
• Conduct regular face-to-face meetings to build trust and ensure customer satisfaction.
• Develop new business opportunities with merchants and distributors.

Skills

Communication

Influencing

Customer relationship building

Commercial awareness

Job description

Overview

Area Sales Manager - Southern Territory

£50,000 + Company Car + Profit Share Bonus Scheme

Territory: London, South East & South West England

Our client is a fast-growing specialist in power tool accessories, trusted by trade professionals and merchants across the UK. Their products are designed to be universal-fit, engineered for professionals and proven to perform on site, every time. They currently supply more than 3,300 stockists nationwide and are continuing to expand their reach.

Our client has a supportive team culture, built on values of honesty, precision, commitment, and reliability. The sales team structure prioritises and supports regional growth with external sales team members working closely with a office based sales team to maximise sales opportunities.

The Role

• Reporting to senior management, you will be responsible for:
• Maximising revenue and strengthening relationships with existing accounts across your territory
• Conducting regular face-to-face meetings to build trust, increase spend, and ensure customer satisfaction
• Developing new business opportunities with merchants, distributors, and trade professionals
• Converting qualified leads provided by the internal sales team into long-term partnerships
• Gathering market intelligence and monitoring competitor activity to support regional and national sales strategy
• This role will combine territory account management with proactive new business development, ensuring that existing customers are fully supported while driving additional growth across the region.

Requirements

• The ideal candidate will be a motivated and ambitious sales professional who can demonstrate:
• Experience working within the trade merchant industry (essential)
• A proven track record in territory account management and new business development
• Excellent communication and influencing skills
• The ability to build strong customer relationships and deliver consistent results
• Strong commercial awareness, ideally within the construction or tools industry
• A proactive and adaptable approach, with the ability to work independently

Benefits

• Competitive salary in the region of £50,000
• Company car to cover your territory
• Profit share bonus scheme - recognising and rewarding your success
• The opportunity to represent a trusted, growing brand with more than 3,300 stockists nationwide