Area Sales Manager

365 People; North East; Hybrid; GBP 45,000 - 55,000; Full time

Job summary

A leading Lighting Manufacturer is seeking an experienced Area Sales Manager to cover the North East region. The successful candidate will identify new business opportunities, develop relationships with key stakeholders, and execute strategic sales plans. Candidates should have a proven track record in business development, strong communication skills, and the ability to negotiate complex deals. This role offers a competitive salary, hybrid car, and attractive benefits.

Benefits

Competitive salary

Hybrid company car

Ongoing training and development

Private healthcare cover

Gym membership contribution

Major discount on company products

Qualifications

• Proven track‑record in business development or senior sales in the lighting/electrical/building services industry.
• Strong commercial acumen, negotiation skills, and ability to close complex deals.
• Excellent relationship-building skills with ability to engage at multiple stakeholder levels.

Responsibilities

• Identify, qualify, and win new business opportunities.
• Develop and build relationships with key stakeholders.
• Monitor market trends and competitor activity.

Skills

Business development

Negotiation skills

Relationship-building

Strong communication skills

Understanding of lighting technologies

Job description

Pay:

45,000.00- 55,000.00 per year

Job Description:

My client is a leading Lighting Manufacturer in the UK. They are recruiting for a capable and experienced Area Sales Manager to join their team.

Job Title:

Area Sales Manager - North East

Location:

Field-based role covering the North East Region

Salary:

Competitive base salary + uncapped bonus / commission structure

Job type:

Full Time, Permanent

About the role:

As Business Development Manager you will:

• Identify, qualify and win new business opportunities across your designated territory/sector.
• Develop and build relationships with key stakeholders including wholesalers/distributors and contractors.
• Work closely with internal teams (product, marketing, project services) to deliver tailored proposals and solutions.
• Develop and execute strategic sales plans to meet and exceed commercial targets (revenue, margin, market share).
• Monitor market trends, competitor activity and customer needs to shape product/market strategy.
• Report on pipeline, forecast and performance, leverage CRM and other tools for visibility.

About you:

What We're Looking For:

• Proven track‑record in business development or senior sales in the lighting / electrical / building services / M&E industry (or closely related).
• Strong commercial acumen, negotiation skills and ability to close complex deals.
• Excellent relationship‑building skills, with ability to engage at multiple stakeholder levels.
• Self‑motivated, target‑driven and able to work independently and as part of a team.
• Strong communication skills (written & verbal), good presentation / proposal skills.
• Valid UK driving licence and willingness to travel across your territory (UK & possibly abroad).
• Understanding of lighting technologies, specification processes, and distribution channels is a strong advantage.

What we Offer:

• Competitive base salary + uncapped bonus / commission structure.
• Hybrid company car + mobile phone & laptop.
• Opportunity to make a measurable impact in a growing company with innovative products.
• Support from marketing, product development and project services functions.
• Ongoing training and development; a collaborative, energetic working environment.
• Starting holiday entitlement of 23 days plus Bank holidays increasing up to 27 days
• Private healthcare cover which includes dental and optical cashback
• Pension
• Contribution to gym membership
• Up to 3 chillax days a year
• Access to Employee Assistance Program
• Major discount on our company lighting products

If this role is of interest, or for further information, please contact Harry Keefe on (phone number removed)