Area Activation Manager - Lead FMCG Field Team

Philip Morris International; Greater London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading global tobacco company is seeking an Area Activation Manager in Central London. The ideal candidate will lead and develop a high-performing team of Territory Sales Executives, ensuring alignment with business goals and fostering a motivational environment. Responsibilities include strategic planning, team engagement, performance management, and executing area growth strategies. Candidates should have significant experience in sales or territory management within the FMCG industry, along with strong leadership and analytical skills. A Bachelor's degree in Business or Marketing is preferred.

Qualifications

• 5+ years of experience in sales, field activation, or territory management in the FMCG industry.
• Experience in team leadership, people‑related processes and business development.

Responsibilities

• Coach and develop the team through on-the-job training.
• Drive strategic and forward planning to prioritize time using data insights.
• Design and execute area growth strategies based on business metrics.
• Monitor and review individual and team performance regularly.

Skills

Strong analytical and strategic planning capabilities

Proficiency in data interpretation and performance metrics

Excellent communication and delegation skills

Experience in territory and stakeholder management

Familiarity with customer experience (CX) frameworks

Ability to inspire, motivate and develop high‑performing teams

Strong decision‑making and problem‑solving abilities

Collaborative mindset with cross‑functional coordination skills

Education

Bachelor's degree in Business or Marketing

Tools

CRM systems and sales analytics tools (e.g., PowerBi)

Microsoft Office Suite (Excel, PowerPoint, Word)

Digital communication platforms (e.g., Teams)

Job description

A leading global tobacco company is seeking an Area Activation Manager in Central London. The ideal candidate will lead and develop a high-performing team of Territory Sales Executives, ensuring alignment with business goals and fostering a motivational environment. Responsibilities include strategic planning, team engagement, performance management, and executing area growth strategies. Candidates should have significant experience in sales or territory management within the FMCG industry, along with strong leadership and analytical skills. A Bachelor's degree in Business or Marketing is preferred.