Account Director, Paid Social

WeDiscover; Greater London; Hybrid; GBP 50,000 - 55,000; Full time

Job summary

A leading performance marketing agency is seeking an innovative Account Director to lead advertising strategies across major platforms like Meta and TikTok. The role will involve managing significant budgets, developing effective strategies, and mentoring a team, contributing to the agency's growth. Candidates should have commercial experience in paid social, exceptional communication skills, and a performance-driven focus. Attractive benefits include flexibility, equity options, and a culture of continuous learning.

Benefits

Significant Career Advancement

Equity in the Business

Work Flexibility

Top of the Range Tools

Generous Time Off

Wellness & Wellbeing

Volunteering & Giving Back

Continuous Learning

Inclusive Culture

Qualifications

• Proven track record of managing large paid social budgets (£200K – £1M monthly).
• Capable of setting strategy and executing across multiple platforms.
• Demonstrated experience with data analysis.

Responsibilities

• Lead paid social initiatives for the agency's largest clients.
• Develop innovative strategies and execute them.
• Oversee the work of Managers as direct reports.

Skills

Commercial experience in paid social advertising

Performance focus

Managing large paid social budgets

Data analysis

Outstanding communication

Team management

Tools

Analytics platforms

Job description

Job Description

Salary: £50,000 - £55,000 DOE

Why WeDiscover

Our mission is to inspire and influence great companies to grow — defining the future of marketing.

WeDiscover is a leading performance marketing and technology agency. We launched in 2020, in the belief that when you combine marketing experts with data scientists and engineers, amazing things can happen. We’ve since gone on to be recognised in the Deloitte Fast 50 tech businesses and in the top 8% of the Financial Times’ Fastest Growing Companies in Europe. We were founded on the concept of problem‑solving and skills‑stacking: beyond our agency services, we pride ourselves on inventing impactful marketing technology that keeps our clients ahead in an ever‑evolving, competitive landscape.

WeDiscover is founder‑led, with no outside investors, allowing us to stay true to our vision. Our leadership team brings vast experience across digital marketing, technology, and analytics, setting the tone for excellence and continuous innovation. We believe in ‘doing good while doing well,’ fostering a culture where success goes hand‑in‑hand with a positive impact.

As Account Director, you will report directly to the Head of Paid Social. This is an exciting opportunity to help grow the department within the agency, allowing you to contribute to its performance and culture. If you want to make your mark in a fast‑growing, award‑winning agency, this role is for you.

Position Overview

We’re seeking an innovative Account Director to lead advertising strategy and execution across our flagship accounts on Meta, Snap, Pinterest and TikTok. This role will report to our Head of Paid Social and will be instrumental in developing highly effective and innovative strategies to drive performance for our clients.

Interview Process

We value your time and aim to keep the interview process streamlined, with a target completion time of under 14 days:

• Stage 1: Initial phone call with our Managing Director focused on getting to know you and understanding your experience and aspirations.
• Stage 2: A competency‑based interview exploring paid social strategy and execution. This will be with the Managing Director and Head of Paid Social, where we’ll discuss your approach and ideas.
• Stage 3: A cultural interview to assess your attitudes and behaviours – it’s really important to us you fit the WeDiscover way of doing things.

WeDiscover is an equal‑opportunity employer. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know in your application.

Job Requirements

Required Skills & Experience

• Some commercial experience in paid social advertising.
• A performance focus – we want individuals with significant experience in bottom‑funnel activation.
• Proven track record of managing large paid social budgets (£200K – £1M monthly).
• Capable of setting strategy and executing this across multiple platforms and formats.
• Demonstrated experience with data analysis and recommendations.
• Outstanding communication and presentation skills.
• Team management and mentoring experience.
• Proficiency in utilising analytics platforms and attribution models to help guide investment decisions.

Desired Skills

• Experience with marketing automation and programmatic (DCO) solutions desired.
• Experience working with multi‑functional media teams preferred.
• Experience in brand awareness and reach activation is desirable.
• Experience of a variety of business verticals and differing paid social strategies.
• Experience utilising 1st party data in paid social media activity.

Personal Qualities

• Strategic thinker with an analytical mindset.
• Innovation‑driven approach to problem‑solving.
• Strong leadership and team‑building capabilities.
• Ability to balance technical expertise with commercial acumen.
• Fascinated by the intersection of marketing and technology.
• Adaptable and eager to trial new technologies and methodologies.

Job Responsibilities

Key Responsibilities

• Lead paid social initiatives for some of the agency’s largest clients.
• Work with our internal teams and senior client stakeholders to develop innovative strategies and execute them.
• Oversee the work of Managers as direct reports, setting clear expectations and objectives for the team on client deliverables.
• Act to inform the Head of Paid Social on opportunities and challenges across our client set, helping shape priorities and product solutions.

Job Benefits

Why work at WeDiscover

In return for your work, time and skills, we offer a competitive salary and some additional benefits:

• Significant Career Advancement: Be part of a fast‑growing agency where your contributions will have a direct impact on our growth and culture. You’ll have the opportunity to shape the direction of the business, joining at a pivotal stage in our journey.
• Equity in the Business: Gain ownership in WeDiscover through our EMI Options Scheme, allowing you to share in the success you help create.
• Work Flexibility: Choose to work remotely, from our London office, or a mix of both, whatever works best for you.
• Top of the Range Tools: We provide top‑quality equipment, including a high‑spec laptop, screens, and access to our bespoke technology, ensuring you have everything you need to succeed.
• Generous Time Off: Enjoy 28 days of annual leave (plus the usual bank holidays) and the option to take a 5‑week paid sabbatical after 5 years of service to refresh and recharge.
• Wellness & Wellbeing: Get a £40 monthly wellness subscription to your choice of services like Calm, Headspace, Huel, Thriva, or a gym membership to support your well‑being.
• Volunteering & Giving Back: Take two volunteering days per year to give back to a cause you care about.
• Continuous Learning: Access a £200 annual learning fund for books, courses, or subscriptions. Our culture of continuous training supports both technical skills and broader business acumen development.
• Inclusive Culture: We’re committed to building an inclusive, positive environment where success is shared, and everyone feels supported in achieving their best.