Head of Marketing

Patrowl.io; Paris; Sur place; EUR 80 000 - 120 000; Plein temps

Résumé du poste

A fast-growing tech company in Paris is looking for a senior, hands-on Head of Marketing to lead their global marketing strategy. You will manage a diverse team, execute marketing campaigns, and drive international growth, all while contributing directly to the company's long-term success. The ideal candidate has extensive B2B marketing experience in a SaaS environment and a passion for leading dynamic teams.

Prestations

Swile meal card

Leeto benefits platform

Transport subsidies

Holiday vouchers

Qualifications

• 8+ years of B2B marketing experience in SaaS with measurable results.
• Experience in international expansion and full-funnel marketing strategies.
• Hands-on experience with marketing automation and CRM tools.

Responsabilités

• Define and implement the global marketing strategy.
• Own execution across demand generation, content marketing, and digital campaigns.
• Lead and grow the marketing team.

Connaissances

B2B marketing experience

Demand generation

Content marketing

Strong storytelling

Marketing automation tools

Fluent in English

Fluent in French

Outils

HubSpot

Description du poste

About The Role

We’re hiring a senior, hands-on Head of Marketing to lead and execute our global marketing strategy. This role is both strategic and operational: you’ll shape the vision, but also roll up your sleeves to make it happen. We're a small, fast-growing team — so we’re looking for someone ready to build, iterate, and drive results day-to-day.

You’ll oversee all areas of marketing — from content and campaigns to brand, events, and product marketing — while helping us scale sustainably and position ourselves as a category leader. Building on the success of our French business, we are expanding into the UK, and you will work extensively on our international growth.

What You’ll Do

• Define and implement our global marketing strategy, aligned with company goals and GTM plans.
• Own execution across key areas: demand generation, content, product marketing, events, and digital campaigns.
• Lead and grow the marketing team, currently composed of 4 marketing executives (with more hires planned as we scale).
• Craft compelling narratives and ensure consistency of messaging across channels and assets.
• Design and run campaigns across multiple channels to generate pipeline and grow awareness.
• Lead event and field marketing: coordinate participation in industry conferences, speaking opportunities, and webinars.
• Use data to drive decisions: define KPIs, track performance, and continuously optimize.
• Collaborate closely with Sales, Product, and Customer Success to ensure alignment and amplify impact.
• Manage the marketing budget and allocate resources effectively across priorities.
• Be both a strategic partner to leadership and a key contributor in day-to-day marketing operations.

What We’re Looking For

• 8+ years of B2B marketing experience, ideally in SaaS, with proven impact in a scaling startup or growth-stage environment.
• Experience building and executing full-funnel marketing strategies with measurable results
• Experience building or participating in international expansion
• A strong track record in demand generation, content marketing, and product positioning.
• Hands-on experience with marketing automation and CRM tools (HubSpot is a plus).
• A natural storyteller who can simplify complex concepts into clear, engaging messages.
• Comfortable working autonomously and managing multiple projects in parallel
• You’re collaborative, resourceful, and thrive in fast-paced environments.
• Be on-site in Paris at least 4 days per week and full time during the first months
• Fluent in English and French

Our Hiring Process

• Intro video call (10–15 min) with Amy or Laura, to get to know each other better
• Interview on-site with Vladimir (co-founder), the VP Sales and a marketing team member, to dive into your experience, your motivations and answer any questions you have
• On-site confirmation interview with another co-founder and a person from the sales team

Why Join Us?

• A key leadership role with direct impact on company growth
• Great office in the heart of Paris, as well as flexible work options
• A culture of ownership, transparency, and continuous learning
• A product and team you’ll be proud to represent
• Swile meal card, Leeto benefits platform, transport subsidies, holiday vouchers