Ads Specialist

WOW Remote Teams; Offre d’emploi; Hybride; EUR 40 000 - 60 000; Plein temps

Résumé du poste

A dynamic marketing agency is looking for an Ads Specialist to drive digital advertising success. You will plan and optimize campaigns on Google and Meta Ads, conduct market research, and create impactful ad creatives. The role requires proven experience in digital advertising, strong analytical and creative skills, and the ability to communicate effectively in English. Join a team that stays ahead of industry trends and collaborates cross-functionally to align advertising efforts with marketing goals.

Qualifications

• Proven experience as an Ads Specialist with focus on Google Ads and Meta Ads.
• Strong analytical skills for campaign performance data interpretation.
• Familiarity with A/B testing methodologies.

Responsabilités

• Plan, implement, and optimize digital advertising campaigns.
• Conduct market research to identify target audiences.
• Create compelling ad creatives in collaboration with the creative team.
• Monitor and analyze campaign performance metrics.
• A/B test ad variations to enhance campaign effectiveness.
• Collaborate with cross-functional teams on marketing objectives.
• Stay updated on industry trends.

Connaissances

Google Ads expertise

Meta Ads expertise

Campaign analysis

A/B testing

Creative skills

Communication skills

Description du poste

Our US client, a dynamic marketing agency, is seeking a skilled Ads Specialist to join the team. If you're passionate about driving digital advertising success and have expertise in Google Ads and Meta Ads, we want to hear from you. As an Ads Specialist, you will play a key role in developing and executing impactful online advertising campaigns.

Responsibilities:

• Plan, implement, and optimize digital advertising campaigns across platforms, with a focus on Google Ads and Meta Ads.
  
• Conduct market research to identify target audiences and competitive landscapes.
  
• Create compelling and effective ad creatives in collaboration with the creative team.
  
• Monitor and analyze campaign performance metrics, adjusting strategies for optimal results.
  
• A/B test ad variations to enhance campaign effectiveness and ROI.
  
• Collaborate with cross-functional teams to align advertising efforts with overall marketing objectives.
  
• Stay updated on industry trends and platform algorithm changes.
  

Requirements

Requirements:

• Proven experience as an Ads Specialist, with a focus on Google Ads and Meta Ads.
  
• In-depth understanding of digital advertising platforms, strategies, and best practices.
  
• Proficient in analyzing and interpreting campaign performance data.
  
• Strong creative and analytical skills, with the ability to optimize campaigns for maximum impact.
  
• Excellent verbal and written communication in English.
  
• Familiarity with A/B testing methodologies and implementation.
  
• Ability to adapt to changes in advertising platforms and algorithms.
  
• Google Ads and Meta Ads certifications are a strong plus.