Segment Customer Marketing

Griffith Foods; Valls; Presencial; EUR 30.000 - 50.000; Jornada completa

Descripción de la vacante

A food product development company is seeking a strategic marketing leader to drive profitable growth in their QSR & FoodService divisions. The ideal candidate will have at least 5 years of experience in the industry, excellent project management skills, and the ability to work across teams. Proficiency in English is mandatory, with French and/or German being advantageous. The role is based in Valls, Tarragona with a requirement for travel across Europe.

Formación

• 5+ years of experience in the QSR or Foodservice industry.
• Academic/master level education in relevant fields.
• Proficiency in English; French and/or German is a plus.

Responsabilidades

• Lead QSR & FoodService activation campaigns.
• Drive strategic customer growth through proactive activations.
• Coordinate project execution with internal teams.
• Enable innovation customer engagement.
• Responsible for creation and execution of segment plans.

Conocimientos

Project management

Strategic planning

Financial analysis

Multilingual communication (English, French, German)

Educación

Master's level in food technology, technical business admin, business economics, marketing or equivalent

Descripción del empleo

Griffith Foods is the caring, creative product development partner helping food companies meet the evolving needs of consumers while sustaining the planet. As a family business founded in 1919 and headquartered in Alsip, Illinois USA, Griffith Foods is known for true, collaborative innovation guided by their Purpose of “We Blend Care and Creativity to Nourish the World”. The company’s product capabilities range from seasonings and marinades to coating systems and sauces that are better for people and better for the planet. For more information, visit www.griffithfoods.com.

Purpose of the Role

Drive Profitable growth by providing strategic guidance, focus and execution of all Marketing activities within segments and targeted customers and for the appointed business unit. The position can be located in Valls (Tarragona) or El Prat de Llobregat (Barcelona).

Key Roles & Responsibilities

• Leading QSR & FoodService Activation by Campaigns & targeted events– Cross category. Leveraging existing Innovation, Global FlavourIQ trends & Insights.
• Drive Strategic Customers Growth: Through Proactive Activations defined Growth Moments Calendar According to account plans and service level - from Cross Segment content creation to activation
• He-she is a key member & contributor of the QSR & FoodService GTM teams & the Segment Customer Marketing Team. bringing inspiring market and consumer insights to support new menu development and translating ideas into actionable concepts that engage chefs and guide R&D innovation
• Own end-to-end project execution with a hands‑on approach, ensuring seamless coordination, reporting, and engagement of internal team stakeholders for successful outcomes
• Enable Innovation Customer Engagement: From Validation to Commercialization
• Responsible for creation & execution of Segment & Unit Plans (With Business Development as Accountable)
• Clearly positions Griffith Foods as the preeminent product development partner with key customers, collaborating with cross‑functional peers to deliver best‑in‑class customer solutions
• Acts as linking pin with global QSRFS teams, ensuring alignment European activation with global focus areas

Functional Knowledge and Education

• Knowledge of multidisciplinary project management.
• Planning & execution: Capable of operating individually and to advance and close multiple projects at the same time.
• Good financial knowledge. Being able to think in scenarios.
• Academic/master level, preferably in food technology, technical business admin, business economics, marketing or equivalent work experience
• English full proficiency – Job requires English as primary language
• French and/or German would be highly valuable.

Business Expertise

• 5 years’ minimum on previous experience in the QSR or Foodservice Industry. Experience in both B2B and B2C is highly valuable

Travel

• Willing to travel with an average of 30 – 40%. Mostly within Europe. This will be according to the customers' and internal meetings requirements and service level. Regularly required to participate in cross‑functional meetings accross Griffith sites in Europe.
• Driving license is required.