Manager Social Media (m / w / d), Home Office möglich

LAPP Group; A distancia; EUR 40.000 - 60.000; Jornada completa

Descripción de la vacante

A global technology company based in Madrid is seeking a Social Media Manager to develop and implement the global social media strategy. The successful candidate will be responsible for planning and creating content, managing a team, handling advertising budgets, and analyzing trends. A degree in communication or marketing and several years of experience in B2B social media are essential. Business fluent English is required, and knowledge of German is a plus.

Formación

• Several years of experience in social media communication for B2B companies.
• Knowledge of monitoring and analysis tools for social media.
• Organizational skills with technical understanding of complex content.

Responsabilidades

• Develop and implement the global social media strategy.
• Plan and create content including editorial planning.
• Manage global social media team and service providers.
• Plan advertising campaigns and control budgets.
• Monitor trends and develop new formats.
• Support events.

Conocimientos

Social media communication

Content creation

Team management

Budget control

Trend monitoring

Educación

Degree in communication/marketing

Herramientas

Social media management tools

MS Office

Adobe Creative Cloud

Descripción del empleo

Headquartered in Stuttgart, Germany, LAPP is a leading supplier of integrated solutions and branded products in the field of cable and connection technology. The company's portfolio includes standard and highly flexible cables, industrial connectors and screw technology, customized system solutions, automation technology and robotics solutions for the intelligent factory of the future, as well as technical accessories. LAPP’s core market is in the industrial machinery and plant engineering sector.

The company was founded in 1959 and is still entirely family-owned today. According to preliminary figures, it generated a consolidated sales of slightly more than 1.8 billion euros in the 2023 / 24 financial year. LAPP employs around 5,00 people worldwide, manufactures at 21 international locations and is active in a total of over 80 countries worldwide.

Are you looking for an employer that offers both the exciting business world of a global technology company and the warm atmosphere of a family business?

Responsibilities

• Developing and implementing the LAPP Group's global social media strategy
• Planning and creating content (text, images, video), including editorial planning
• Management of the global social media team and internal / external service providers
• Planning of advertising campaigns & budget control
• Monitoring of trends, development of new formats
• Event support

Qualifications

• Degree in communication / marketing or comparable qualification
• Several years of experience in social media communication for B2B companies (in a global environment is an advantage)
• Knowledge of social media content management systems, monitoring and analysis tools, MS Office & Adobe Creative Cloud
• Organizational skills with technical understanding of complex technical content
• Business fluent English (German is an advantage)