Food Service Area Manager

Electrolux Professional; Madrid; Híbrido; EUR 40.000 - 60.000; Jornada completa

Descripción de la vacante

A leading food service equipment provider in Spain is seeking a Food Service Area Manager for the Cataluña and Aragón regions. The ideal candidate will manage their territory autonomously, develop partnerships, and drive sales performance in the HORECA market. Qualification requirements include a bachelor's degree and a minimum of 3 years of B2B sales experience. Proficiency in Spanish and Catalan is essential, with good English as a plus. The role offers a flexible work-life balance and opportunities for growth.

Servicios

Flexible work-life balance

Country-specific perks and benefits

Formación

• Minimum 3 years of B2B sales experience, ideally in services or equipment.
• Previous experience in HORECA or a related industry is a strong advantage.
• Proven experience managing a sales territory and distributor network.

Responsabilidades

• Manage your sales area as a true business: define priorities, identify growth pockets.
• Build strong relationships with existing distributors while onboarding new partners.
• Create demand by connecting end customers with the right dealers and solutions.

Conocimientos

Fluent Spanish

Fluent Catalan

Good professional level of English

B2B sales experience

Understanding of the Spanish market

Educación

Bachelor’s degree (any discipline)

Herramientas

CRM systems

Salesforce

Descripción del empleo

At Electrolux Professional Group we hire to meet needs beyond tomorrow

UNLOCK YOUR POTENTIAL

At Electrolux Professional Group, we believe potential powers progress. We’re not searching for perfection—we’re looking for people with the right mindset. If you're curious, resilient, and ready to grow, you'll find the space to lead, innovate, and together with us Meet the needs beyond tomorrow.

https://www.electroluxprofessionalgroup.com/en/join-us/

FOOD SERVICE AREA MANAGER

As Sales Area Manager, you will be the commercial face of Electrolux Professional in Cataluña and Aragón. You will grow the business by developing strong partnerships with distributors, winning new customers, and creating long‑term value in the HORECA market.

You will operate with a high level of autonomy and responsibility, managing your territory end‑to‑end while collaborating closely with internal teams (pre‑sales, marketing, customer care).

Responsibilities

Own and grow the territory (Cataluña & Aragón)
Manage your sales area as a true business: define priorities, identify growth pockets, and ensure consistent monthly performance.

Develop and activate the dealer network
Build strong, trust‑based relationships with existing distributors while identifying and onboarding new partners when relevant.

Generate new business opportunities
Create demand by connecting end customers (restaurants, hotels, chains) with the right dealers and solutions.

Win and manage customer relationships
Acquire new customers and nurture existing accounts by understanding their operational needs and translating them into tailored solutions.

Drive sales performance
Deliver against sales targets and KPIs, prepare forecasts, and ensure a solid and predictable sales pipeline.

Promote solutions and categories
Prepare and present commercial offers in line with pricing policies and actively push strategic products and categories.

Use data and tools to sell smarter
Work intensively with Salesforce and digital sales tools (CRM, configurators, quotation tools) to track opportunities and performance.

Represent the brand locally
Participate in trade fairs, demos, dealer events, and customer meetings to strengthen Electrolux Professional’s visibility and reputation.

Collaborate cross‑functionally
Work closely with marketing, pre‑sales, and customer care to deliver a seamless customer experience.

Qualifications

What’s Needed for You to Thrive

• Bachelor’s degree (any discipline)
• Minimum 3 years of B2B sales experience, ideally in services or equipment
• Previous experience in HORECA or a related industry is a strong advantage
• Proven experience managing a sales territory and distributor network
• Strong understanding of the Spanish market
• Languages:
  • Spanish: fluent
  • Catalan: fluent
  • English: good professional level (additional languages are a plus)
• Comfortable with CRM systems and digital sales tools
• Willing to travel regularly within the assigned region

Who You Are

• You are commercially driven, customer‑focused, and motivated by closing deals and growing a territory.
• You build credibility quickly and enjoy managing multiple stakeholders (dealers, end customers, internal teams).
• You are autonomous, well‑organized, and comfortable working independently in the field.
• You combine relationship‑building with structured follow‑up and data‑driven decision‑making.

Our Culture in 4 Words

Be Customer Obsessed. Build Trust. Be Bold. Act Sustainably.

(We’re building it every day — and we’d love your help.)

What’s in it for You

Trust, ownership, and the opportunity to grow

• Be part of a company grounded in customer focus, sustainability leadership, innovation, and social impact. We aim to Meet Needs Beyond Tomorrow
• The possibility to work hybrid and build a flexible worklife balance
• Be part of an industry shift that makes a difference — in how people live, cook, clean, care, and serve
• Plus: country‑specific perks and benefits designed to support your well‑being.

About Us

Electrolux Professional Group – meeting needs beyond tomorrow

Electrolux Professional Group is the sustainability leader in our industry and one of the leading global providers of food service, beverage, and laundry equipment for professional users. Our innovative products and worldwide service network make our customers’ work‑life easier, more profitable – and truly sustainable every day. Our solutions and products are sold in over 110 countries. In 2024, the Electrolux Professional Group had global sales of SEK 12.5bn and approximately 4,300 employees. Electrolux Professional’s B‑shares are listed at Nasdaq Stockholm. For more information, visit https://www.electroluxprofessionalgroup.com