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A leading beverage company is seeking an On Premise Festival Manager to drive the growth of its brand through national events. This role involves strategic planning and collaboration with multiple departments to optimize event presence and impact. The ideal candidate will possess strong negotiation skills and experience in event management, particularly within On Premise scenarios. Join our innovative team to lead exciting initiatives in a dynamic environment.
The On Premise Festival Manager (OPFM) has a national role that focuses on the Horizontal & Vertical growth of RedBull within On Premise events. These national RedBull Consumer Marketing events in On Premise and 3rd party organised events range from music festivals, street parades, warehouse parties, block parties, open airs, after parties, etc.
The OPFM will be a strong negotiator and collaborator, interfacing with all key stakeholder to maximize impact of and leverage RedBull On Premise event infrastructure and content. Responsibilities include building & envisioning RedBull Event strategy, being a key stakeholder in Global Event Groups & Promoters, creating and maintaining the Event Route to Market and agency network and capitalizing business opportuinities.
The OPFM is a key collaborator inside the organization, partnering with Marketing, Brand and Off Premise to maximize our #1 position in the landscape, and close quartering with Operations and Finance for back office smooth operations.