Regional Marketing Communications Manager (m/f/d)

Megger; Herzogenrath; Vor Ort; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

A leading global technology company is seeking a Marketing Communications Specialist in Herzogenrath, Germany. This role involves developing and executing regional marketing communications initiatives that support brand growth and target audience connection. The ideal candidate will have hands-on experience in marketing within a B2B environment, with strong skills in campaign and event management. Proficiency in both German and English is essential. This position offers a competitive remuneration package and opportunities for professional development.

Leistungen

Structured onboarding

Professional development opportunities

Company pension scheme

Private accident insurance

Qualifikationen

• Experience in marketing communications and event management, particularly in B2B.
• Ability to track and report on marketing effectiveness and ROI.
• Proven experience with channel partners and distributors.

Aufgaben

• Develop and implement marketing campaigns aligned with global strategy.
• Plan and manage events and tradeshows independently.
• Deliver monthly performance reports and manage regional marketing budgets.

Kenntnisse

Marketing communications

Event management

Analytical skills

Project management

Collaboration

Proficient in German

Proficient in English

Jobbeschreibung

Are you passionate about strategic marketing communications, regional campaign execution, and brand building in a B2B environment?

In this role, you will be responsible for developing and executing regional marketing communication initiatives that strengthen Megger's brand presence, generate a measurable commercial funnel, and support sustainable business growth across the DACH region. Join our Marketing Communications team and help connect Megger with its target audiences through impactful campaigns, events, and partnerships — driven by data, creativity, and clear KPIs.

Aufgaben

Regional Marketing & Campaign Execution

• Develop and implement regional marketing communication campaigns in line with global strategy and budgets.
• Execute regional product and NPI launch campaigns.
• Coordinate the development of promotional materials to increase brand reach and relevance.
• Provide regional market insights to global marketing teams to support strategic adjustments.

Event & Webinar Management

• Plan, organise, and manage regional tradeshows, webinars, and technical events (end-to-end).
• Coordinate events independently and in cooperation with partners and distributors.
• Ensure clear KPI definition, tracking, and ROI measurement for all events and activities.

Channel Partner & Stakeholder Management

• Activate and manage channel partner and distributor marketing programs (COOP marketing).
• Act as the regional liaison for partners, agencies, and event organisers.
• Ensure alignment between regional needs, partner activities, and central marketing initiatives.

Reporting, KPI & Budget Responsibility

• Deliver monthly reports on regional marketing activities, KPIs, and ROI.
• Manage regional marketing budgets including accurate monthly and yearly spend reporting.
• Define and drive corrective actions to ensure marketing KPIs are met.
• Support data-driven decision-making through structured analysis and reporting.

Sales & Cross-Functional Support

• Support sales teams with regionally aligned marketing initiatives.
• Collaborate closely with Sales, Industry Leaders, Segment Managers, and Central Marketing.
• Validate German-language marketing materials and agency translations.

Profil

• Hands-on experience in marketing communications, campaigns, and event management (B2B and/or B2C).
• Experience working in a KPI- and data-driven marketing environment.
• Proven ability to generate, track, and report marketing funnel performance and ROI.
• Experience working with channel partners, distributors, and agencies.
• Strong analytical, organisational, and reporting skills.
• Proactive, structured, and collaborative working style.
• Professional proficiency in German and English.

Wir bieten

• Structured onboarding during your orientation phase.
• We priorities the individual development of your professional and personal strengths with excellent training, continuous learning, and professional career development opportunities.
• Challenging tasks in a system-relevant industry, freedom of organization and decision-making as well as a high degree of personal responsibility, working in an international and innovative environment.
• Competitive remuneration, variable bonus payments, company pension scheme, private accident insurance.

Important note

Please be advised that a valid work permit for Germany is required for non-EU citizens. Unfortunately, applications without a valid work permit and sufficient German language skills may not be considered.