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A leading e-commerce platform in Berlin is seeking a Performance Marketing Manager to drive growth in paid social media channels. The successful candidate will have 3-5 years of experience in digital marketing, especially in Performance Marketing, and a hands-on approach to campaign management. Responsibilities include monitoring and optimizing campaigns on platforms like TikTok, Snap, and Pinterest. The company offers numerous benefits including a hybrid working model and support for mental health and wellbeing.
At the cutting edge of technology Performance Marketing relies on the combined efforts of Marketing Product Engineering Analytics and Applied science teams to understand the incremental value of marketing and profitably grow the business.
One of the largest advertisers in Europe we are at the forefront of the evolutions in measurement technology. With a highly automated marketing stack we are continuously developing new products to support our marketing effort. We are currently looking for a maternity cover for continuing to drive incremental growth for newer paid social media channels.
We are seeking an analytical and process-driven Performance Marketing Manager with a strong focus on Paid Social (TikTok / Snap / Pinterest) advertising to join our team. The ideal candidate will have experience in data analytics and hands‑on performance marketing open to learning and growth demonstrating meticulous attention to detail and a proactive approach to campaign management. This role is crucial for ensuring our campaigns are optimised to meet and exceed our marketing objectives.
At Zalando our vision is to be inclusive by design. And this vision starts with our hiring - we do not discriminate on the basis of gender identity sexual orientation personal expression ethnicity religious belief or disability status. You are welcome to leave out your picture age or marital status from your application. We only assess candidates on their qualifications and merit.
We want to provide you with a great candidate experience. Feel free to inform us of any accommodations you may need so we can best support you throughout the hiring process.
Monitoring managing and optimising campaigns on TikTok Snap or Pinterest to ensure optimal performance and continue driving positive ROI.
Analyzing campaign results continuously actively improve the performance by making good use of insights and optimization.
Work with our product managers engineers data scientists and automate processes which enable data‑driven decisions at scale.
Collaborate with stakeholders teams to maximize marketing impact and drive growth targets.
3-5 years experience working on digital marketing channels with a special focus on Performance Marketing for Display / Paid Social a hands‑on platform knowledge of Snapchat or TikTok are a must Smartly usage is also a big plus.
Strong understanding of key metrics / KPIs to track and measure campaign performance and technical tracking understanding (i.e Adjust S2S).
You have a test & learn mindset have experience running tests with advertising partners and are open to growth.
Structured and independent way of working hands‑on mentality and solution‑oriented working style.
Zalando provides a range of benefits heres an overview of what you can expect. Ask your Talent Acquisition Partner to learn more about what we offer.
40% off fashion and beauty products sold and shipped by Zalando 30% off Lounge by Zalando discounts from external partners.
Hybrid working model with up to 60% remote per week actual practice is up to each team to best support their collaboration.
Work from abroad for up to 30 working days a year.
27 days of vacation a year to start for full‑time employees.
Relocation assistance available (subject to prior agreement).
Family services including counseling and support.
Health and wellbeing options (including Wellhub formerly Gympass).
Drive your development through our training platform and biannual peer‑to‑peer review.
Manager.
Employment Type: Full‑Time.
Experience: years.
Vacancy: 1.