Junior Marketing Communications Manager (mfd)

Holding; Köln; Vor Ort; EUR 35.000 - 50.000; Vollzeit

Zusammenfassung

An education institution in Köln is seeking a Junior Marketing Communications Manager to support the implementation of the school's communication strategy. The ideal candidate will help plan events, manage brand presence across channels, and create engaging content for families. Requirements include a Bachelor's degree and 1-2 years of experience in digital marketing. Competitive compensation and professional development opportunities are offered.

Leistungen

Career Advancement

Competitive Compensation

Relocation Support

Comprehensive Training

Qualifikationen

• 1-2 years experience in digital marketing, media, events or related roles.
• Strong understanding of digital advertising.
• Skilled in writing and editing content.

Aufgaben

• Assist in developing communication plan.
• Support school communications and newsletters.
• Ensure brand presence across materials.
• Create engaging content for social media.
• Track campaign performance and report insights.
• Support planning and delivery of school events.

Kenntnisse

Social media platforms understanding

Digital advertising

Marketing analytics

Written and verbal communication

Content writing and editing

Microsoft Office proficiency

Content design using Canva

Paid campaign management

Audience insights understanding

Paid social campaign analysis

Ausbildung

Bachelor's degree in business administration, marketing, communications or related field

Jobbeschreibung

Your mission

The Junior Marketing Communications Manager will work closely with the local Senior Marketing Communications Manager, the School Director, and the admissions team to create an exceptional experience for parents and students throughout their journey with St. Georges.

They will actively support the implementation of the school's communication strategy by helping to plan and deliver events, projects and campaigns that engage current and prospective families, reinforcing the school's vision, mission and values.

Main Responsibilities

• Assist in the development and implementation of the school's communication plan.
• Support school communications including newsletters and selected parent updates via the school portal.
• Ensure consistent brand presence across all materials maintaining alignment with the school's visual identity and compliance with data protection policies.
• Contribute creative ideas and support the development of marketing initiatives and community projects that enhance the school's visibility and engagement.
• Create and upload engaging written and visual content that reflects the school's life and values.
• Coordinate with internal teams, media partners and publishers to support campaigns and communications.
• Gather and analyse marketing data to help evaluate initiatives and inform future planning.
• Maintain organised visual assets and shared folders for team use.
• Exchange best practices with marketing colleagues across other St. Georges schools to ensure consistent quality and messaging.

Media

Support the development and delivery of media and digital communication activities that strengthen the school's visibility, reputation and connection with its community – ensuring that every channel reflects the school's values and inspires engagement.

• Assist in developing and implementing media marketing strategies that align with school and group objectives.
• Create and schedule engaging social media content that showcases school life – including projects, trips and events – while developing original storytelling that enhances the school's brand and digital presence.
• Collaborate with the team and external partners to produce visual and written content that resonates with target audiences.
• Identify actionable media opportunities in line with the overall communication plan.
• Support paid advertising campaigns (Google, Facebook, Instagram) to ensure efficient budget use and measurable results in awareness, engagement and conversion.
• Track campaign performance and prepare summary reports with insights for improvement.
• Conduct desk research and analyse data to identify media trends, audience preferences and emerging digital platforms.
• Stay up to date on education digital and marketing trends to help evolve media practices.

CRM

Support the school's relationship management activities to ensure meaningful timely and brand-consistent communication with families – enhancing engagement and satisfaction.

• Support CRM‑driven communication flows including audience segmentation, message scheduling and maintaining brand‑consistent templates.
• Assist in preparing and sending newsletters, announcements and event updates to parents and prospective families.
• Help monitor engagement metrics and satisfaction surveys to support continuous improvement in school communication.
• Contribute to testing and refining CRM workflows and automated tools to enhance efficiency.
• Assist with data accuracy by updating contact information and maintaining clean audience lists.

Events

Support the planning, active delivery and follow‑up of both internal and external school events ensuring smooth coordination, effective promotion and impactful post‑event communication – all with the goal of creating engaging high‑quality experiences for participants and the wider school community.

• Support the planning, coordination and delivery of school events in line with the annual marketing and communication plan.
• Liaise with suppliers and school teams to ensure smooth logistics and timely preparation.
• Manage event timelines, task trackers and schedules to support efficient delivery.
• Assist with budget tracking and processing of event‑related invoices.
• Help deliver events on‑site ensuring signage, visuals and materials align with brand standards.
• Capture event highlights and support content creation for communication channels.
• Collect feedback and contribute to event evaluation and improvement reports.
• Promote events to encourage engagement and strengthen community spirit.

Professional growth

• Proactively develop marketing skills and stay informed about trends in education and communication.

Your profile

Education :

• Bachelor's degree in business administration, marketing, communications or related field.

Experience

• 1‑2 years of experience in digital marketing, media, events or related roles (internships or entry‑level experience is acceptable).

Skills required

• Strong understanding of social media platforms, digital advertising and marketing analytics.
• Excellent written and verbal communication and interpersonal skills.
• Skilled in writing and editing content with an attention to detail.
• Proficiency in Microsoft Office.
• Ability to design visually compelling content and manage brand assets using Canva.
• Proficiency managing paid campaigns, understanding audience insights and optimising ads for performance on Google Ads.
• Expertise in setting up, optimising and analysing paid social campaigns on Meta platforms.

Competencies

• Ability to manage multiple projects at the same time in a fast‑paced collaborative environment.
• Strong prioritisation, organisation and project management skills.
• Curious, creative, analytical and client‑centric mindset.
• Hands‑on and result‑driven.
• Demonstrates agility and a willingness to achieve high standards of performance.

Why us

The performance of our people is what defines the success of St. Georges. Our teams are enabled to take the initiative and are encouraged to think and act like entrepreneurs. The multinational corporate environment provides our talented employees with ample opportunities for professional growth and a dynamic community life.

About us

Join Our Team at St. Georges, The British International School. Locations in Cologne, Düsseldorf, Rhein‑Ruhr and Munich. We are dedicated to providing an enriching educational experience for students aged 2 to 18.

More Than a Job

When you join St. Georges you’re not just taking a job; you’re embarking on a rewarding career path. We offer:

• Career Advancement – professional development opportunities across campuses.
• Competitive Compensation that reflects your expertise and dedication.
• Relocation Support for a smooth transition to Germany.
• Comprehensive Training to help you excel in your role.

Our Educational Approach

• Curriculum – anchored in the National Curriculum for England with a focus on IGCSE and IB Diploma.
• Diversity – students from over 50 nationalities.
• Language – English as primary instruction, with German language tuition.
• Class Size – maximum 20 students per class; ESL and SEN support available.

Our Values

Our values of curiosity, courage, confidence and community guide us in everything we do. St Georges fosters an atmosphere of tolerance and mutual respect in which each individual is valued and encouraged to grow and challenge themselves.

Safeguarding

St. Georges is committed to safeguarding and protecting the welfare of children and expects all staff to share this commitment. Successful applicants will undergo enhanced background checks. We celebrate diversity and are committed to an inclusive environment for all employees.

We look forward to receiving your application.

Required Experience : Manager

Key Skills

Internal Control, Accounting and Auditing, Accounts Handling, General Services, Elevator, Brand

Employment Type : Full‑Time

Experience : years

Vacancy : 1