Global Wi-Fi Segment Marketing Manager

Quectel; Deutschland; Hybrid; EUR 60.000 - 80.000; Vollzeit

Zusammenfassung

Quectel, a global IoT technology developer, is seeking a Global Wi-Fi Segment Marketing Manager to spearhead marketing strategies focused on driving growth in the Wi-Fi segment. Ideal candidates will have strong analytical skills, experience in marketing, and the ability to collaborate across teams. This role includes flexible working opportunities and contributes to innovative IoT solutions.

Leistungen

Innovative work environment

Career development opportunities

Flexible working hours

Remote work options

Qualifikationen

• 3+ years of experience in a similar position is a must.
• Native/professional English skills required.
• Willingness to travel.

Aufgaben

• Develop and execute marketing strategies for Wi-Fi.
• Conduct competitive analysis and maintain industry awareness.
• Measure the effectiveness of marketing campaigns to maximize ROI.

Kenntnisse

Communication

Analytical mindset

Creativity

Organizational skills

Ausbildung

Bachelor’s degree in Marketing, Business, Engineering, or a related field

MBA

Tools

Canva

Adobe

SalesForce

MS Office Suite

Jobbeschreibung

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Join to apply for the Global Wi-Fi Segment Marketing Manager role at Quectel

Quectel Wireless Solutions is global IoT technology developer and cellular module supplier of 5G, LTE, LTE-A, LPWA, Smart Module, C-V2X, GSM/GPRS, UMTS/HSPA(+) and GNSS modules. Due to business expansion on Serbian market in R&D Centre, Quectel is looking for motivated and proactive candidates to join our team.

We are looking for: Global Wi-Fi Segment Marketing Manager

Key Responsibilities

• Develop and execute marketing strategies and campaigns to drive growth in the Wi-Fi segment.
• Define target segments, market positioning and messaging based on deep customer and market insights.
• Research new customer audiences and emerging market opportunities within the Wi-Fi and IoT space.
• Identify what matters most to customers when buying, and apply those insights to improve marketing, sales and product strategy.
• Devise compelling content and campaigns tailored to new and existing audiences to generate leads and support sales enablement.
• Work cross-functionally with product management and FAE teams to shape product roadmaps aligned with market needs.
• Partner with sales to develop collateral, pitch decks and training materials that support customer engagement and revenue growth.
• Conduct competitive analysis and stay informed of industry trends to identify new opportunities and refine marketing approaches.
• Work with the team to execute digital marketing initiatives including website content, social media and demand generation for the Wi-Fi segment.
• Represent the company at industry events, webinars and trade shows as a subject matter expert.
• Measure and report on the effectiveness of marketing campaigns and adjust strategies as needed to maximize ROI.
  
  

Requirements And Preferable Skills

• Bachelor’s degree in Marketing, Business, Engineering, or a related field; MBA is a plus.
• 3+ years of experience in similar positon is a must.
• Experience in Canva, Adobe, SalesForce.
• Native/professional English skills.
• Proficiency in MS Office Suite.
• Willing to travel.
• Highly organized with strong communication skills.
• Analytical mindset with the ability to interpret data and trends.
• Responsible, with a positive attitude and a creative approach to problem-solving.
• Fast learner who can adapt quickly to changing market conditions.
• Team player, able to work across disciplines and regions.
  
  

What Do We Offer

• Innovative Spirit: Work in a creative environment that encourages new ideas and solutions.
• Career Development: We invest in your growth and continuous learning.
• Team Culture: Join a motivated team that collaborates to shape the future of IoT.
• Flexibility: Enjoy flexible working hours and the opportunity to work remotely.
  
  

Only shortlisted candidates will be contacted!

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Telecommunications

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