Brand Management Lead - Consumer Brands Germany (d/f/m)

Henkel; Düsseldorf; Hybrid; EUR 60.000 - 80.000; Vollzeit

Zusammenfassung

A leading consumer goods company in Düsseldorf is looking for an experienced brand manager to develop and execute marketing strategies for top brands. This role requires over 5 years in brand/product management in FMCG, strong analytical skills, and proficiency in German and English. The ideal candidate will enjoy a flexible work environment that promotes personal and professional growth. Join this dynamic team and make an impact on well-known brands.

Leistungen

Flexible work scheme with flexible hours

Hybrid work model

Global wellbeing standards

Gender-neutral parental leave

Employee Share Plan

Company Pension Plan

Preventive Health Insurance

Supplementary Care Insurance

Mobility offer: My Henkel Bike

Qualifikationen

• 5+ years of professional experience in brand management/product management within FMCG.
• Strong affinity for numbers, high analytical thinking ability, and accuracy.
• Excellent German and very good English skills.

Aufgaben

• Develop and execute marketing strategies based on market research.
• Collaborate with market research and creative agencies.
• Analyze market share and competitive positioning.

Kenntnisse

Analytical thinking

Interpersonal skills

Communication skills

MS Office skills

Flexibility

Ausbildung

Degree in business administration with a focus on marketing

Jobbeschreibung

About this Position

What you´ll do

• Independent development and execution of marketing strategies and activities based on in-depth market research and market analysis for brands such as Persil, Somat, or Schwarzkopf
• Development and recommendation of strategies in close collaboration with market research, media planning, key account management, and creative agencies
• Brand planning and management through market share and competitive analyses as well as the creation of contribution margin targets
• Responsibility for the format strategy including pricing
• Active involvement in creative processes and analysis of potential new products
• Support in the development of marketing and POS materials

What makes you a good fit

• Completed degree in business administration with a focus on marketing
• 5+ years of professional experience in brand management/product management within FMCG
• Excellent MS Office skills
• Strong affinity for numbers, high analytical thinking ability, and accuracy
• Strong interpersonal and communication skills, personal commitment, and assertiveness
• Ability to work independently and take initiative, combined with team spirit and flexibility
• Excellent German and very good English skills

Some perks of joining Henkel

• Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
• Diverse national and international growth opportunities
• Global wellbeing standards with health and preventive care programs
• Gender-neutral parental leave for a minimum of 8 weeks
• Employee Share Plan with voluntary investment and Henkel matching shares
• Company Pension Plan 100% financed by Henkel
• MEGA Preventive Health Insurance
• CareFlex Supplementary Care Insurance
• Mobility offer: My Henkel Bike and Jobticket

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, generations and disabilities. If there are any specific accommodations or adjustments you require for the interview process or your on-site appointment, please inform us, and we'll do our best to accommodate your requests.