Sponsorships & Partnerships Marketing Leader

WestJet; Calgary; On-site; CAD 80,000 - 110,000; Full time

Job summary

A leading Canadian airline in Calgary is seeking a Marketing Manager, Sponsorships & Partnerships to lead sponsorship strategies and manage a talented team. This role demands a strong background in sponsorship marketing and experience in activating partnerships. The ideal candidate will excel in building relationships and driving brand effectiveness through successful activations. Offering a blend of creativity and strategic oversight, this position is an opportunity to significantly impact partnership activation and guest experiences.

Benefits

Travel privileges for you and your family

Flexible savings and benefit programs

Collaborative work culture

Qualifications

• 10+ years in sponsorship marketing, sports marketing, partnerships, or brand roles.
• Proven experience activating large-scale sponsorships and partnerships.
• Strong leadership skills with experience managing high-performance teams.

Responsibilities

• Lead activation strategy for sponsorships and strategic partnerships.
• Translate partnership assets into integrated plans for business value.
• Develop integrated 360° activation plans across various mediums.

Skills

Relationship-building

Communication

Project management

Creative problem-solving

Strategic thinking

Education

Degree in Marketing, Communications, Commerce, or a related field

Job description

A leading Canadian airline in Calgary is seeking a Marketing Manager, Sponsorships & Partnerships to lead sponsorship strategies and manage a talented team. This role demands a strong background in sponsorship marketing and experience in activating partnerships. The ideal candidate will excel in building relationships and driving brand effectiveness through successful activations. Offering a blend of creativity and strategic oversight, this position is an opportunity to significantly impact partnership activation and guest experiences.