Spirits Manager

SNDL Inc.; Saskatoon; On-site; CAD 60,000 - 80,000; Full time

Job summary

A leading liquor retailer in Canada is seeking a Spirits Manager to lead the new Wine & Beyond store in Saskatoon. You will manage operations, provide exceptional customer service, and engage customers through tastings and personalized recommendations. The ideal candidate has over 2 years of retail experience, strong spirits knowledge, and leadership skills. This position offers competitive salary, benefits, and growth opportunities within the company.

Benefits

Competitive salary and benefits

Staff discounts across all brands

Career advancement opportunities

Product knowledge training & ongoing development

Incentives, contests, and team recognition

Qualifications

• 2+ years of retail or liquor industry experience.
• Comfortable lifting up to 50 lbs and standing for long periods.
• Flexible availability, including evenings and weekends.

Responsibilities

• Lead and support a high-performing department team.
• Deliver expert customer service and make personalized spirit recommendations.
• Plan and host in-store tasting events.
• Manage department inventory, ordering, and merchandising.
• Monitor team scheduling and sales performance.
• Keep the department organized, clean, and ready for business.
• Ensure compliance with liquor and workplace safety regulations.

Skills

Excellent customer service

Strong product knowledge in spirits

Communication skills

Leadership experience

Education

Serve It Right certification (or ability to obtain)

WSET 2 or similar

Job description

Work Location

Wine & Beyond Saskatoon

About The Role

About Wine and Beyond & SNDL

Wine and Beyond is part of the SNDL family—Canada’s largest private-sector liquor and cannabis retailer. With a wide range of brands and a reputation for selection and service, we’re expanding into Saskatoon and building a team of passionate retail leaders.

The Role: Spirits Manager

We’re looking for a service-first, spirits-savvy leader to manage the spirits department in our new Saskatoon store. As Spirits Manager, you’ll oversee department operations, engage customers, lead tastings, and help deliver a top-tier shopping experience focused on premium spirits, local favorites, and exclusive brands.

What You’ll Do

• Lead and support a high-performing department team
• Deliver expert customer service and make personalized spirit recommendations
• Plan and host in-store tasting events
• Manage department inventory, ordering, and merchandising
• Monitor team scheduling and sales performance
• Keep the department organized, clean, and ready for business
• Stay current on industry trends and product knowledge
• Ensure compliance with liquor and workplace safety regulations

What You Bring

• 2+ years of retail or liquor industry experience
• Supervisory or leadership experience (preferred)
• Serve It Right certification (or ability to obtain)
• Strong product knowledge in spirits (WSET 2 or similar is a plus)
• Excellent customer service and communication skills
• Comfortable lifting up to 50 lbs and standing for long periods
• Flexible availability, including evenings and weekends

Why Join Us

• Competitive salary and benefits
• Staff discounts across all brands
• Career advancement opportunities within SNDL
• Product knowledge training & ongoing development
• Incentives, contests, and team recognition

Ready to raise the bar? Apply now to become our Spirits Manager and help launch the new Wine and Beyond in Saskatoon!

We appreciate all applicants, but only those selected for interviews will be contacted.

SNDL is an Equal Opportunity Employer

We celebrate diversity and are committed to creating an inclusive workplace for all employees regardless of race, gender identity, orientation, age, ability, or background.

About SNDL

SNDL is one of Canada’s leading and fastest-growing liquor and cannabis companies. As the country’s largest private-sector retailer, our portfolio includes well-known banners such as Wine and Beyond, Liquor Depot, Ace Liquor, Value Buds, Spiritleaf, and Cost Cannabis.

We’re also one of Canada’s largest vertically integrated cannabis producers, recognized for our innovation, low-cost manufacturing, and award-winning brands including Top Leaf, Contraband, Palmetto, Bon Jak, La Plogue, Versus, Grasslands, Vacay, Pearls by Grön, No Future, and Bhang Chocolate.

Driven by purpose, performance, and people, SNDL is shaping the future of retail and cannabis by bringing people together through exceptional products and experiences.

Learn more about SNDL