Senior Strategy Manager (Marketing Analytics)

Intello Technologies Inc.; Toronto; Hybrid; CAD 102,000 - 154,000; Full time

Job summary

A leading telecommunications company in Toronto is looking for a skilled marketer to support customer acquisition within the Mobility division. This full-time role includes analyzing data, setting performance targets, and creating business insights to drive strategy. Candidates should have a strong background in business intelligence, data analytics, and project management, along with a bachelor's degree. The position offers a competitive salary within a hybrid working model.

Benefits

Competitive salary

Comprehensive benefits package

Professional development opportunities

Flexible work arrangements

Career growth opportunities

Qualifications

• 5+ years of experience in strategic planning, business intelligence, or data analytics roles.
• Extensive experience using analytical tools to interpret data.
• Strong proficiency with backend data systems.

Responsibilities

• Review large amounts of data to translate insights into strategies.
• Develop performance targets for Home Acquisition within the Mobility base.
• Design and implement data visualization solutions.

Skills

Analytical skills

Problem-solving skills

Communication

Project management

Collaboration

Education

Bachelor’s degree in Business, Economics, or related field

MBA preferred

Tools

SQL

Excel

Tableau

Power BI

Python

Job description

Overview

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Location: Vancouver, BC, CA, V6B 0M3

Jobs by Category: Technology Solutions

Job Function: Planning and Analysis

Status: Full Time

Schedule: Regular

Description

Our team and what we’ll accomplish together

Are you a marketer that is never satisfied with the status quo, solution-oriented, and looking to be part of a highly strategic team?

This is an exciting opportunity within the Home Solutions Growth Marketing team where you will help drive acquisition of new Home Solutions customers within our existing Mobility customer base. You\'ll be the analytical backbone supporting leadership with performance insights, target setting, and business intelligence solutions. In this role, the successful candidate will be able to distill large amounts of data into actionable insights to support this cross-sell goal.

If you thrive in a high-energy, high-performance culture where every day brings new opportunities to test, learn and execute, then this role might be for you!

What you’ll do:

Strategic Performance Management

• You can successfully review large amounts of data to translate data insights into actionable business strategies to audiences ranging from executives to working-level team members
• Develop and set performance targets for Home Acquisition within the Mobility base, and work with stakeholders to achieve these targets
• Create comprehensive dashboards and insights that inform decision-making
• Analyze market trends, customer behavior, and competitive positioning to identify growth opportunities

Business Intelligence and Data Analytics

• Investigate and resolve frequent BI reporting issues, ensuring data accuracy and reliability across all M&H metrics
• Design and implement data visualization solutions using tools like Tableau, Power BI, or similar platforms
• Develop automated reporting processes to improve efficiency and reduce manual intervention

Insights and Reporting

• Conduct deep-dive analyses on M&H performance metrics, identifying root causes and recommending solutions
• Monitor and report on key performance indicators across mobile and home portfolio
• Garner key insights to make purposeful recommendations to achieve loading targets
• You think creatively and explore new opportunities that will enhance and accelerate an already successful program

Qualifications

What you bring:

Education and Experience

• Bachelor’s degree in Business, Economics, Statistics, Data Science, or related field; MBA preferred
• 5+ years of experience in strategic planning, business intelligence, or data analytics roles
• Previous experience in telecommunications, wireless or wireline consumer business, or related technology industries preferred

Technical Skills

• Extensive experience using analytical tools (e.g. Excel, etc.) to interpret data and present data in cohesive and concise “so what business story"
• Strong proficiency with backend data systems, SQL, and database management
• Experience with data visualization tools (Tableau, Power BI, Looker, or similar)
• Advanced Excel skills and experience with statistical analysis software (R, Python, SAS)
• Experience troubleshooting data quality and reporting issues

Core Competencies

• Exceptional analytical and problem-solving skills with attention to detail
• Strong business acumen with ability to translate complex data into actionable insights
• Excellent communication and presentation skills for executive-level audiences
• Project management experience with ability to manage multiple priorities
• Collaborative mindset with experience working across cross-functional teams

What we offer:

• Competitive salary and comprehensive benefits package
• Flexible hybrid work arrangements
• Professional development opportunities and career growth paths
• Access to cutting-edge technology and data platforms
• Collaborative, innovative work environment focused on customer-first solutions
• Opportunity to make meaningful impact on TELUS\'s strategic direction

Ready to make a difference? Apply today and help shape the future of Mobile & Home services at TELUS.

TELUS is committed to employment equity and welcomes applications from all qualified candidates.

Salary Range: $102,000-$154,000

Performance Bonus or Sales Incentive Plan: 15%

Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. In addition, TELUS offers rewarding benefits such as:

• Comprehensive total rewards package highlighting competitive salary and bonus structures, minimum 3 weeks of vacation, and flexible benefits plan to meet the needs of you and your family
• Flexibility to work in-office, virtually or a combination of both, based on the role\'s requirements
• Generous company matched pension and share purchase programs
• Opportunity to give back to communities in which we work, live and serve
• Career growth and learning & development opportunities to develop your skills
• And much more …

A bit about us

We’re a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world.

You’ll find our engaging, high-performance culture personally fulfilling, professionally challenging, and financially rewarding. We’re committed to diversity and equitable access to employment opportunities based on ability. Your unique contributions and talents will be valued and respected here. When you join our team, you’re helping us make the future friendly.

Note for Quebec candidates: if knowledge of English is required for this position, it is because the team memberwill be asked, on a regular basis, to interact in English with external or internal parties or to use English applications or software as part of their tasks.

Technology Solutions

We’re into seeing where technology can take us, so if you have ever imagined what the future of supply chain management, cybersecurity, the cloud and Internet of Things will look like, we want you to be part of the team that makes it happen.

We are honoured to be recognized

5G TELUS’s fastest network. 5G enables a superior experience with fast downloads and richer multimedia applications

6 Innovation centres across Canada that bring our team members together with customers, partners, start ups, universities, hospitals and fellow colleagues to tackle some of the biggest technological hurdles Canada will face in the near future.

Accessibility

TELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.

We offer accommodation for applicants with disabilities, as required, during the recruitment process.