Senior Communications & Marketing Lead — Atlantic Canada

CBC/Radio-Canada; Halifax; Hybrid; CAD 60,000 - 80,000; Full time

Job summary

A major public broadcaster in Halifax is seeking a Senior Communications and Marketing Specialist to implement marketing strategies supporting programming across several regions. This role blends community engagement with creative marketing, requiring expertise in social media and the ability to connect with diverse audiences. The position involves both in-office and community event participation, offering a vibrant and dynamic work environment.

Benefits

Inclusive workplace

Diversity and inclusion initiatives

Qualifications

• Five or more years of experience in communications, public relations and/or marketing.
• Demonstrated ability to leverage research data to drive marketing decisions.
• Flexibility in work hours as workflow demands.

Responsibilities

• Implement marketing strategies to support CBC’s programming.
• Develop community engagement activities in the Atlantic region.
• Create innovative social media strategies to promote campaigns.

Skills

Community engagement

Strategic marketing

Social media marketing

Writing and editing

Event coordination

Time management

Public speaking

Interpersonal skills

Education

Post-secondary degree in Communications/Public Relations or Marketing

Tools

Google Suite

Social media tools

Video editing tools

Job description

A major public broadcaster in Halifax is seeking a Senior Communications and Marketing Specialist to implement marketing strategies supporting programming across several regions. This role blends community engagement with creative marketing, requiring expertise in social media and the ability to connect with diverse audiences. The position involves both in-office and community event participation, offering a vibrant and dynamic work environment.